Ella Paradis Receives Startup Weekly's 2021 'Consumer Products & Services to Watch' Award

MIAMI — Ella Paradis was recently recognized by The Startup Weekly as one of their 2021 “Consumer Products & Services Companies to Watch.”

Startup Weekly presented the "Consumer Products & Services Companies to Watch" award to “businesses that have showcased strong growth and excellence in 2020.”

“As the first sexual health and wellness company to receive this award, or any recognition from The Start Up Weekly, this exemplifies how mainstream stigmas relating to sex are being lifted, further highlighting how the pandemic changed this industry forever,” a rep explained.

Ella Paradis CEO Tino Dietrich explained that “while we are experiencing a rapid proliferation of sexual technology that suggests we are in the midst of a sexual revolution — a revolution that could permanently change the way we treat sex — this is an incomplete picture of what's going on in our bedrooms.”

“It is our mission to empower everyone to have a happy, healthy and fulfilling sex life,” Dietrich added. “To be recognized by progressive and mainstream media is an honor and another great step in the right direction.”

Andreas Bergmann, COO of Ella Paradis, added that “it’s great to see that Startup Weekly recognizes our efforts. However, this is just the beginning.”

A Commitment to Customer Success

Winners were selected by a panel of judges composed of executives, founders, investors and industry experts. The companies were evaluated based on growth, strength of the product or service, impact on the industry and commitment to customer success.

Leon Benz, CRO of Ella Paradis, said, “We have been focusing on our end consumer and using our products and services to make a positive impact in their lives. Through our startup journey we realized that sexual health and wellness is such a large part of an individual's overall wellbeing.”

“We continue to strive to make a difference especially during this global pandemic,” Benz added. “We hope that Startup Weekly’s award will continue to shine a light on the importance of this category.”

For more information, visit Ella Paradis online and on Twitter.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Orion Expands 'Cotelli Bondage' Line

Orion Wholesale has expanded its Cotelli Bondage collection with five new outfits.

Kheper Releases New 'Adult A...Z' Couples Game

Kheper Games has released its new Adult A...Z party game.

LATAM in Focus: A Look at the Trends Shaping Latin America's Pleasure Products Market

Across Latin America, pleasure shoppers are looking for innovation, but winning their business requires brands to balance aspirational qualities. Consumers are watching every dollar — or peso, Brazilian real, Peruvian sol, etc. — as tariffs, exchange rates and import costs push retail prices upward.

Nobü Adds to 'Essentials' Collection

Nobü has expanded its Essentials collection with three new vibrators.

Blush Expands 'B Yours' Collection

Blush has introduced a new vibrating plug from its B Yours Collection.

We-Vibe Debuts 'Shared Touch' Vibe

We-Vibe has introduced its new Shared Touch vibrator for couples.

Kiiroo Introduces New Tyler Wisby Stroker

Kiiroo has debuted the new Tyler Wisby stroker sleeve from its FeelStar line.

Orion Debuts 'Masturbator 12' From 'WYNE' Collection

Orion Wholesale has introduced the new Masturbator 12 from its What You Never Expected (WYNE) line.

XBIZ Expo Retail Trade Show Heads to L.A. LIVE Jan. 7-10

XBIZ Expo returns Jan. 7-10, 2027, at JW Marriott L.A. LIVE, where pleasure product manufacturers, distributors, retailers and other industry professionals will gather for four days of business, promotion and entertainment.

Beisar Introduces 'Pillar' Fantasy Vibrator

Beisar has debuted its new Pillar fantasy vibrating dildo.

Show More