CAMBRIDGE, Ontario — Coquette International has announced its 2021 Elite Packaged Line, a collection of six boxed lingerie looks, will begin shipping in May.
"This year, Coquette chose to focus on quality, not quantity, with a smaller line allowing them to narrow in on their customers’ needs," a rep explained. "During this unprecedented time, the overall desire to dress up to go out is at an all-time low making it the perfect time to launch a bedroom-specific lingerie line."
Head Designer Elaine Carson found, when Coquette reflected on the company's bestsellers, that "customers were looking for both sex appeal and comfort at an affordable price point."
"To us, this translated to ultra-sheer fine laces and less structured, less constrictive silhouettes than we have designed in the past," said Carson. "We wanted styles that are easy to slip on and easy to move in when things heat up around the house."
The 2021 Elite Packaged Line includes a long, flowing, lace gown and a sexy cami top and shorts set, among other designs.
"With the anticipated re-opening of brick-and-mortar stores around the world, Coquette expects their box line to be more successful than ever as these items are an easy add-on at the till whether shopping in-store or online," noted the rep.
Contact sales@coquette.com for additional information and visit the company online.
