Williams Trading Adds Global Novelties as New Vendor

Williams Trading Adds Global Novelties as New Vendor

PENNSAUKEN, N.J. — Williams Trading Co. has announced the addition of Boston-based Global Novelties LLC to their roster of vendors.

Williams Trading has picked up 24 SKUs across four Global Novelties product lines, including "colorful battery-operated vibes from the Prints Charming Pop Tease Collection, and 10-function, rechargeable bullets from the Prints Charming Buzzed Collection that feature cannabis-inspired designs," noted a rep.

"For those looking for something a little more glamorous, Global Novelties' Nixie line is the way to go. Like the Prints Charming Pop Tease assortment, the Nixie products are battery-operated and offer 10 functions, accessible with a press of the jewel at the base of the vibe," the rep continued. "Along with cool and pretty vibrators, Global Novelties also produces the 'happy ending' line, which are geared towards those who were born with penises."

Williams Trading has also added three kits from The Daily Vibe, geared towards women, men and couples.

"This new product line is attractively packaged for adult retailers, and offered at a very, very positive wholesale price point for selection. We look forward to working with Global Novelties with the expansion of distribution for this product line with our brick-and-mortar and drop shipment partners,” Sales and Marketing Director for Williams Trading Scott D said.

Global Novelties is committed to being environmentally friendly with zero-waste packaging that is fully recyclable and eco-friendly storage bags with each product.

Autumn O'Bryan, founder of Global Novelties, is "not a newcomer" to Williams Trading.

"Twenty-seven years ago when I joined the industry, Williams Trading was my first distributor and I continued to work with them as a buyer throughout my career," O'Bryan recalled. "We have a long history together. It's a bit surreal and super-exciting to have come full circle and now be one of their vendors."

"Having first-hand experience working with their dedicated and seasoned sales team and utilizing their award winning Williams Trading University platform, I'm grateful for the opportunity to now have Global Novelties' products available to Williams Trading customers."

A Global Novelties custom landing page and "New Releases" Flipsnack digital catalog are now available.

For additional information, call (800) 423-8587 or visit WilliamsTradingCo.com. For drop shipment and e-commerce support click here.

Follow the company on Twitter.

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