Holiday Products, Elixir Play Ink Distribution Deal

Holiday Products, Elixir Play Ink Distribution Deal

LOS ANGELES — Holiday Products has picked up distribution rights to Elixir Play, described as a new line of "thoughtfully constructed luxury massagers from Australia."

Three items are currently available: Ruby, a "multi-use flexible vibrator suitable for all types of play," noted a rep; Amethyst, a "flexible, ergonomic dual stimulator that is as pretty as it is comfortable to use"; and Garnet, a "vulva-shaped cock ring/mini vibe that nestles into the body perfectly."

Elixir Play's founder, Lara Pack, conceived the brand after turning to pelvic physiotherapy for assistance "after many years of personal issues with pelvic pain and painful sexual experience. With a focus on designing and developing pleasure products that are soft and flexible, Elixir Play as a brand focuses on empowering and educating women about their bodies," the rep said.

"I chose to work with Holiday because I feel that their veteran staff’s knowledge and commitment to education, along with their customer base, are perfect for Elixir Play. I am really excited about working closely with the team," said Pack.

Holiday’s Director of Purchasing Susanna Molina echoed Pack's enthusiasm. "When I first saw the brand I was impressed with the care, creativity,and quality that the Elixir Play collection offers," she said.

Senior Account manager Molly Romeo found inspiration in Elixir Play.

"I just love a product with a great backstory," she noted. "Lara wasn’t able to find the product and experience she wished for, and, knowing there were other people in her same situation, she created products to meet those specific needs."

For additional information about the range, contact an account manager at (800) 266-5969, email sales@holidayproducts.com or visit the company's B2B portal at HolidayProducts.com.

Follow Holiday Products on Instagram.

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