Male Power Now Offering 'Pure Comfort' in White

Male Power Now Offering 'Pure Comfort' in White

LOS ANGELES — Male Power is now offering its best-selling Pure Comfort apparel line for men in white for "an even more pristine, clean and natural look."

"These undergarments are made from Modal, an ultra-comfortable alternative to cotton. This fabric is renowned for its supreme softness and excellent wicking properties," a rep explained.

Three classic styles are available: Bong Thong, Sport Jock and Wonder Short.

"They are all made with a no-roll waistband for a sleek, modern look and a supportive wonder pouch that defines and accentuates, finished off with a rubberized, stamped Male Power Logo," the rep continued. "The jock features butt-lifting leg straps for added sex appeal. White is always right, but other color choices include black and red; pick the hue that’s right for you."

Visit MalePower.com for additional information, call (800) 447-4720 or email Marybeth Oken at maryb@malepower.com. Follow the company on Twitter.

In related news, Male Power recently rolled out the Retro Sport, Private Screening and Diamond Mesh ranges for men.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Blush, 'Drag House Rules' Partner for Pride Month

Blush has been named an official challenge sponsor for OUTtv’s “Drag House Rules” during Pride Month.

Je Joue to Debut Expanded Product Lines at ANME

Je Joue will introduce several new products from its ILY and Je Joue collections at the ANME trade show in Burbank next month.

Orion Expands 'Beau Coeur' Collection

Orion Wholesale has introduced two new pleasure products from its Beau Coeur collection.

Svakom Featured on 'Õhtu!' Talk Show

Svakom is featured in a new episode of “Ōhtu!” on Estonia TV’s Kanal 2.

Wicked Sensual Care Debuts 'Honeysuckle + Ivy' Massage Oil

Wicked Sensual Care (WSC) has introduced its new Honeysuckle + Ivy Sensual Massage Oil.

WOW Tech, XR Brands Reach Settlement in Patent Infringement Dispute

XR Brands and Lovehoney Group subsidiary WOW Tech Group have settled a patent dispute over WOW's Pleasure Air Technology.

Orion Expands 'Beastly Cocks' Line

Orion Wholesale has introduced three pleasure products from its Beastly Cocks line.

Sliquid Launches B2B Portal 'Sliquid HQ'

Sliquid has launched Sliquid HQ, the company's new B2B portal centralizing its distribution, educational, and marketing resources.

COTR Taps Dr. Alix Agar for Advisory Board

COTR has appointed Dr. Alix Agar to its medical and therapeutic advisory board.

CC Wellness Names Melody Cazarin Director of Strategic Accounts

JO parent company CC Wellness has appointed Melody Cazarin to the position of director of strategic accounts.

Show More