Spectrum Boutique Celebrates 2021 XBIZ Awards Win

NEW YORK — SpectrumBoutique.com is celebrating its 2021 XBIZ Awards win as "Online Retailer of the Year — Pleasure Products."

Recipients of the 2021 XBIZ Awards, presented by MyFreeCams, were revealed Thursday, January 14 during a live broadcast on XBIZ.tv.

"Established in 2015, Spectrum is a sex toy store that is pleasure-positive and intends to inspire — not instruct customers. Instead of categorizing their toys by gender, they focus on the functions and different ways a toy can be used," explained a rep.

The rep noted each product Spectrum carries is carefully selected and body-safe and strives to create "a unique opportunity to celebrate self-love and encourage conversations about sexual wellness for customers. The retail company offers information that reflects the sex education they want to see in the world through the educational magazine section of their site called Spectrum Journal."

CEO Zoë Ligon expressed gratitude for the recognition.

“We could not be more excited about receiving this distinct honor! None of this would have been possible without our customers or my team of educators, designers, writers, and others who make up our dynamic team," she said.

"I also want to thank Nalpac for their support as an operations resource as well shipping our orders," she added.

Sex toys, said Ligon, "can be used by anybody, so by removing the gendered language from our online boutique, we hope that opens up possibilities so that people can experience pleasure on their own terms."

In 2021, the store plans to "expand its market reach with more product selections from new vendor partners and cutting-edge website features that provide more ways to engage our customer base," added the rep. "The entire Spectrum Boutique team is honored to receive the 2021 XBIZ Award and appreciate all of their industry friends who have supported us throughout the years."

Visit SpectrumBoutique.com and follow the retailer on Twitter.

Click here for a complete list of 2021 XBIZ Awards winners.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

UPDATED: Supreme Court Rejects Tariffs, Trump Responds

The U.S. Supreme Court on Friday ruled against the Trump administration’s sweeping tariffs, which have significantly impacted the pleasure industry, prompting the president to announce a new tariff strategy as a workaround.

Ariel Demure, River Lynn Front 'Watching My Husband Bang a Trans 2' From GenderX

Newly crowned XMAs Trans Performer of the Year Ariel Demure and River Lynn star with Baxxx in the second volume of GenderX Films' "Watching My Husband Bang a Trans," directed by Jim Powers.

Better Life Science Launches 'Affiliate and Influencer' Initiative

CLIA-certified laboratory network Better Life Science has launched its affiliate and influencer program.

Nasstoys Names Meghan Beck Vice President of Sales and Operations

Nasstoys has appointed Meghan Beck as its new vice president of sales and operations.

Ariel Demure Headlines 'Steamy TS Hookups 3' From TransSensual

Newly crowned XMAs Trans Performer of the Year Ariel Demure toplines “Steamy TS Hookups 3” from Mile High Media studio imprint TransSensual.

Hankey's Toys Debuts Krave Melanin Silicone Lifecast Dildo

Mr. Hankey's Toys has introduced its newest silicone lifecast dildo, modeled on the anatomy of performer Krave Melanin.

Uncover Creations Launches Product Design Competition

U.K. pleasure brand Uncover Creations has launched its second Design a Grinder product design competition.

Hot Octopuss Debuts 'Jett Turbo' Male Stimulator

Pleasure brand Hot Octopuss has introduced its new Jett Turbo male frenulum stimulator.

Fleshlight, Hentaied Team Up to Launch Product Line

Fleshlight and Hentaied have partnered to launch the new Fleshlight x Hentaied collection.

Charlotte Sins, Victoria Grant Star in New Transfixed Release

Charlotte Sins and Victoria Grant star with Baxxx in the latest release from Transfixed, titled "Office Catfight!"

Show More