BATH, U.K. — Lovehoney has unveiled the new Captivate lingerie line from the Fifty Shades of Grey Pleasure Collection to mark the tenth anniversary, in 2021, of the erotic novel by E.L. James.
The Captivate range, a company rep noted, adds luxury lingerie to the 50 Shades collection for the first time and comprises three pieces: a bodystocking, mini-dress and spanking tights, each item "finished with a revealing cut-out at the rear, allowing users to explore their own spanking fun."
"Expertly designed in-house by the Lovehoney lingerie team, the bodystocking and mini-dress incorporate delical floral lace and fishnet, while the spanking tights use a glossy, sheer finish and silky-soft feel," the rep explained.
Each is available in three one-size variations: One Size; One Size Plus (U.K./AU size 18-24, U.S. size 14-20/ E.U. size 46-52); and One Size Curve (U.K./AU size 26-30/ U.S. size 22-26/ EU.. size 54-58).
"As well as the 10-year anniversary of 'Fifty Shades of Grey,' the launch aligns closely with the Valentine’s Day gifting season and the pieces make for a beautiful, erotic present for a lover, or a special treat to yourself," added the rep.
Lovehoney Sales Executive Jade Bawa expressed pride in the Captivate range.
"To celebrate a decade of 'Fifty Shades of Grey' is to celebrate pleasure products being introduced to the masses, inspiring people to embrace their sexuality," she said. "This is something that Lovehoney does not take lightly, and we have been preparing to celebrate the anniversary with this lingerie collection."
"Our customers have been asking for 'Fifty Shades of Grey' lingerie for quite some time," noted Bawa. "Deeply provocative, and elegantly erotic, we hope the launch meets the appetite of 'Fifty Shades' fans everywhere."
Lovehoney is now accepting pre-orders for Captivate ahead of an early-January shipping date.
For additional details, visit LovehoneyTrade.com, email trade@lovehoney.co.uk and follow the company on Twitter.
