NEW YORK — Amina's Pouch has announced the debut of its flagship product, the Ervah pleasure product pouch designed for discreetly storing sex toys.
The Ervah pouch features three compartments "to fit pleasure accessories of all shapes and sizes," a rep explained, and is available in "fiery red or punchy pink." The pouch is "securely fastened with an exterior zipper and opens like a book to reveal its secret sections."
"An opaque, hidden toy pouch lies on one half of the Ervah and fits medium to large-sized vibrators and dildos, holding them securely with three stretchy velcro straps," continued the rep. "The Ervah's other half contains two additional, smaller compartments: an opaque pocket and a mesh pocket, both sized perfectly for storing butt plugs, chargers, batteries, condoms and lube."
The Ervah pouch measures 7.3 x 10 x 3 inches. For retail support, the item is packaged with a drawstring sleeve bag and "merchandised in a black, magnetic and foldable box."
Traci, the founder and owner of Amina's Pouch, was inspired to create the Ervah after experiencing disappointment with the makeup bags and drawstring pouches currently available for storing pleasure products.
“My brand is not only to make your sex life discreet. It's also about valuing yourself,” she explained. “We spend hundred of dollars on a good vibe and throw it in our panty drawers or Ziplock bags. We need to start taking better care of our products.”
Several home visits from "nosy family members" also underlined the need for better "sex toy security."
“First and foremost, I am a sex-positive brand,” Traci said. “Sex should be something that you enjoy. When you bring luxury to your sexual experience, it excites you."
She chose "Ervah" for its "sensual meaning relating to nudity and exposure."
“Of course, one pouch isn't going to house all of your items, but you can create multiple experiences,” Traci enthused. “One pouch can be for anal sex, one pouch can be for penetration, one pouch can be for clitoral stimulation and one pouch can be for condoms. The possibilities are endless.”
Click here for additional details or email ws@aminas-pouch.com. Follow Amina's Pouch on Twitter and Instagram.
