Hustler Hollywood Opens 35th Store Nationwide, in Boise

Hustler Hollywood Opens 35th Store Nationwide, in Boise

BEVERLY HILLS, Calif. — Hustler Hollywood has announced the opening of its 35th location nationwide, in Boise, Idaho.

The Boise store is located at 5805 W. Fairview Ave. According to a rep, Hustler “has signed a 10-year lease with options to extend and has spent over $1 million to renovate the 7,000 square foot location and add 12-15 jobs to the local economy.”

"We couldn't be more excited about being a part of the Boise community and hope that residents will stop by, visit us and see what we are all about if they aren't already familiar with us,” said VP of Retail Philip Del Rio.

“Our mission is to encourage the exploration of intimacy and enhance relationships — we have been helping in this department for years. I think people will see that we are quiet neighbors and enjoy having us around," Del Rio added.

Due to COVID-19 protocols, instead of the traditional grand opening event — for which Hustler founder Larry Flynt typically flies in from Beverly Hills — there will be a celebration August 1-2, offering promotions, discounts, giveaways and gifts-with-purchase all weekend long.

For more from Hustler Hollywood, follow them on Twitter.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Orion Debuts New Vibe From 'Javida' Line

Orion Wholesale has introduced the newest vibrator from its Javida collection.

Fort Troff, XR Brands Enter Strategic Partnership

Pleasure brand Fort Troff has entered a strategic partnership with XR Brands for product development, manufacturing, and distribution.

Full Circle Expands 'Pleasure Company' Vibe Collection

Full Circle has added six new vibrators to its Pleasure Company line.

Our Erotic Journey Taps Polly Chen for Sales Team

Our Erotic Journey (OEJ) has hired Polly Chen for its U.S. sales team.

Orion Debuts 4 New Styles From Cottelli Lingerie

Orion Wholesale has introduced four new styles from its Cottelli Lingerie line.

JO Launches Retail Education Program

Pleasure brand JO has rolled out a new in-store education program for retailers.

Blush Debuts Fine Jewelry-Inspired 'Queen's Reign' Collection

Blush has introduced its new Queen's Reign line of five pleasure products, inspired by fine-jewelry designs.

XR Brands Debuts 3 New Fantasy-Themed Collections

XR Brands has introduced three new fantasy-themed lines inspired by hentai, kawaii, and K-Pop.

Orion Debuts New Cock Ring From 'Rebel' Line

Orion Wholesale has released a cock ring with a vibrating stimulator from its Rebel collection of men's pleasure products.

Melanie Rose to Exhibit $2M 'Pearl Royale' Vibrator at Sex Expo

Melanie Rose, host of the Netflix series “How to Build a Sex Room,” will showcase the $2 million Pearl Royale vibrator at Sex Expo, taking place Jan. 8-9 at JW Marriott L.A. LIVE.

Show More