BEVERLY HILLS, Calif. — Hustler Hollywood has announced the opening of its 35th location nationwide, in Boise, Idaho.
The Boise store is located at 5805 W. Fairview Ave. According to a rep, Hustler “has signed a 10-year lease with options to extend and has spent over $1 million to renovate the 7,000 square foot location and add 12-15 jobs to the local economy.”
"We couldn't be more excited about being a part of the Boise community and hope that residents will stop by, visit us and see what we are all about if they aren't already familiar with us,” said VP of Retail Philip Del Rio.
“Our mission is to encourage the exploration of intimacy and enhance relationships — we have been helping in this department for years. I think people will see that we are quiet neighbors and enjoy having us around," Del Rio added.
Due to COVID-19 protocols, instead of the traditional grand opening event — for which Hustler founder Larry Flynt typically flies in from Beverly Hills — there will be a celebration August 1-2, offering promotions, discounts, giveaways and gifts-with-purchase all weekend long.
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