NORTH HOLLYWOOD, Calif. — Doc Johnson’s in-house artist Anjani Siddhartha was recently featured in a profile on Playboy.com.
Siddhartha has worked for Doc Johnson for more than 20 years. Her studio walls are filled with toys she’s created and shapes she’s found that inspire her.
In the article, Siddhartha discusses her experiences at Doc Johnson. She talks about how she came to work at the company and how she’s seen the industry evolve over decades. She also speaks to the general mainstream mindset of sexuality and pleasure products.
“The internet has become the biggest influence in the industry, as I am sure it is for most enterprises and life in general,” she said in the profile. “Now we can go to forums and see what customers are looking for, reactions to products, what others are doing in the same space. We do surveys, and also have many celebrities endorsing products. It has made the industry a bit more mainstream.”
Doc Johnson credits Siddhartha with helping to lead innovation in the industry, and said that her contributions to the company are incredibly appreciated.
“Anjani has been a massive asset to the company and the industry as a whole,” said Chad Braverman, COO of Doc Johnson. “Her artistic skill is unparalleled, and we’re so glad Playboy recognized that.”
Find the complete profile here.
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