Sweet Release Signs on as Presenting Sponsor for 2020 X Awards Australia

LOS ANGELES — Sweet Release, an adult industry marketing and publicity agency, has signed on as the presenting sponsor of the 2020 Australian Adult Entertainment Business Industry Awards, known more colloquially as X Awards Australia.

Designed to recognize top players across the adult sector, the X Awards debuted last year to a successful run. The 2020 ceremony, set for November 7, will once again bring together nominees for an evening of celebration and continued networking, culminating in the announcement of winners. 

Online nominations will kick off on April 1, with voting continuing until showtime. 

Hosted by Jett Black, CEO and Founder of Sweet Release and the X Awards, and co-hosted by adult industry ambassadors of Sweet Release, Jane Untamed and Daliah Amor, the X Awards will present over 34 awards categories sponsored by industry partners, including Swiss Navy, ASN Lifestyle Magazine, "By The Bi" podcast, Adult Industry Association, Herbal-Erect, NaughtyAds, Adult Press Australia, RealBabes, LuckyAd Escorts and Massages, Ballin’ On A Budget TV, Forbidden Toys, JSAlternative Photography and Chasers Venues, among others.

Sweet Release and X Awards Australia have also announced an industry and media partnership with ASN Entertainment and its lifestyle magazine. 

"We invite the global adult industry to support our program, helping us to support the businesses and entertainers that make our industry great," said Black. "We would also like to thank ASN Magazine for supporting the awards program with exposure in this April release." 

Attendees of the ceremony, notably, have the opportunity to promote themselves and their businesses via a video-recorded media wall with mainstream and adult industry media in attendance. The evening is also set to include live music and entertainment, plus cocktails and small bites. The full entertainment line-up for 2020 is yet to be confirmed.

For further information about the X Awards, including award categories, program and to purchase tickets, click here

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Aleksa Mink Stars in Latest From Reality Kings

Aleksa Mink stars with Kaby Snow in the latest release from Reality Kings, titled "Pitch My Tent."

FSC Hails Members, Allies in SCREEN Act Victory

The Free Speech Coalition (FSC) released a statement today praising its members and allies after a successful lobbying effort to prevent the SCREEN Act, a nationwide age verification bill, from advancing out of the Commerce Committee for a full vote on the Senate floor.

Harlie Hotwife Makes Her TeamSkeet Debut Alongside Maria May

Harlie Hotwife has made her TeamSkeet debut alongside Maria May, Mike Ox, and AustanT in the latest installment of "Mom Swap," from studio imprint Swappz.

Lovehoney Group Resolves Patent Disputes With Maia Toys, CalExotics, Doc Johnson

Lovehoney Group announced in a statement that it has settled patent disputes with Maia Toys, CalExotics and Doc Johnson Enterprises regarding products protected by the company’s intellectual property rights.

Mia Macana Makes Her Adult Time Debut

Mia Macana has made her Adult Time debut alongside Cami Strella in the latest scene from studio imprint Transfixed, titled “Tonight's Not A Total Bust...”

SCREEN Act Stalls in Senate Committee Over Technicality

The Senate Commerce Committee on Wednesday voted to approve the SCREEN Act, which would mandate nationwide site-based age verification of users seeking to access adult content online, but a procedural issue blocked the bill from advancing to the full Senate.

Lovense Debuts Upgraded 'Gush 2' Motion Sensing Masturbator

Lovense has introduced an updated version of its Gush 2 male masturbator, which now includes motion-sensing control capability.

DarkFans Adds Time-Limited Content Pricing

DarkFans has debuted its Configure Limits feature for automating content promotions.

Clips4Sale, Free Speech Coalition Partner for 'Creator Workflow' Webinar

Clips4Sale (C4S) and Free Speech Coalition (FSC) have partnered for a webinar titled “Organization & Workflow: Simple Systems for Busy Creators.”

Show More