Sweet Release Signs on as Presenting Sponsor for 2020 X Awards Australia

LOS ANGELES — Sweet Release, an adult industry marketing and publicity agency, has signed on as the presenting sponsor of the 2020 Australian Adult Entertainment Business Industry Awards, known more colloquially as X Awards Australia.

Designed to recognize top players across the adult sector, the X Awards debuted last year to a successful run. The 2020 ceremony, set for November 7, will once again bring together nominees for an evening of celebration and continued networking, culminating in the announcement of winners. 

Online nominations will kick off on April 1, with voting continuing until showtime. 

Hosted by Jett Black, CEO and Founder of Sweet Release and the X Awards, and co-hosted by adult industry ambassadors of Sweet Release, Jane Untamed and Daliah Amor, the X Awards will present over 34 awards categories sponsored by industry partners, including Swiss Navy, ASN Lifestyle Magazine, "By The Bi" podcast, Adult Industry Association, Herbal-Erect, NaughtyAds, Adult Press Australia, RealBabes, LuckyAd Escorts and Massages, Ballin’ On A Budget TV, Forbidden Toys, JSAlternative Photography and Chasers Venues, among others.

Sweet Release and X Awards Australia have also announced an industry and media partnership with ASN Entertainment and its lifestyle magazine. 

"We invite the global adult industry to support our program, helping us to support the businesses and entertainers that make our industry great," said Black. "We would also like to thank ASN Magazine for supporting the awards program with exposure in this April release." 

Attendees of the ceremony, notably, have the opportunity to promote themselves and their businesses via a video-recorded media wall with mainstream and adult industry media in attendance. The evening is also set to include live music and entertainment, plus cocktails and small bites. The full entertainment line-up for 2020 is yet to be confirmed.

For further information about the X Awards, including award categories, program and to purchase tickets, click here

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Eldorado to Host 'Virtual Elevation' Webinar With Lovehoney

Eldorado Trading will host its next "Virtual Elevation," a live, private webinar for retailers, featuring Lovehoney Group's John Marinello and Kim Card, and Eldorado Marketing Director Nathan Morimitsu, on April 23 at noon PDT.

Milena Ray Is Hustler's 'Cover Honey' for May

Milena Ray is the Cover Honey for the May issue of Hustler Magazine and appears in a 14-page centerfold spread shot by Davide Esposito.

Sportsheets Expands 'Shadow' Collection

Sportsheets has expanded the Shadow collection from its Sex & Mischief line of BDSM gear.

Vanna Bardot, Chloe Foxxe Headline 'Dad's Lesbian Lover 4'

Two-time XMAs Female Performer of the Year Vanna Bardot and Chloe Foxxe topline the fourth volume of "Dad's Lesbian Lover," the latest release from Girlfriends Films.

Andylynn Payne, Sasha Tatcha Topline 'TS Girls Do It Best 3' From TransSensual

Andylynn Payne and Sasha Tatcha headline "TS Girls Do It Best 3," from Mile High Media studio imprint TransSensual.

Casey Calvert Wraps Production on Girlsway Feature 'Straight Girls'

Adult Time has announced that production has wrapped on the feature, "Straight Girls," directed by multi-XMAs winner Casey Calvert.

RocketGate Taps Joël Drapeau for Senior Account Executive Role

Payment processing company RocketGate has hired industry veteran Joël Drapeau as its new account executive for business development and client relations.

VR Reloaded: Inside the Next Era of Immersive Adult Entertainment

For years, virtual reality in adult entertainment hovered somewhere between “quirky novelty” and “exciting promise of things to come.” While the technology hinted at a radically different way to experience erotic media, early experiments often required bulky headsets, complicated downloads, and production techniques that weren’t yet quite up to the task.

On the Set: Seth Gamble, Wicked Serve Up 'Sweet Juggz of Justice'

It’s Easter Sunday, and there’s a rainbow shining at Tranquility Canyon Movie Ranch in Santa Clarita, California. Only this one isn’t in the sky. It’s on the ground and made up of four powerhouse performers, Angel Youngs, Octavia Red, Rissa May, and Vanna Bardot, dressed in vivid, artfully styled color on the set of Seth Gamble’s new Wicked Pictures feature, “Sweet Juggz of Justice.”

Violet Voss Makes Her Blacked Raw Debut

Violet Voss has made her debut for Vixen Media Group studio imprint Blacked Raw, alongside multi-XMAs winner Isiah Maxwell.

Show More