Fleshlight Partners With Four Loko to Kick Off 25th Anniversary

Fleshlight Partners With Four Loko to Kick Off 25th Anniversary

AUSTIN — Interactive Life Forms (ILF), makers of Fleshlight brand products, is hosting a 25th anniversary party on March 13, sponsored by Four Loko.

The party will take place from 2 to 8 p.m., at 903 E. 3rd St., in Austin. The event is free with an RSVP, 21 and up only.

The celebration, which is being held during SXSW, will feature a look back at Fleshlight’s 25-year history, as well as free toys for the first 50 attendees, free swag and discounted Fleshlight products for sale. Four Loko Seltzer will offer complimentary beverages, including new Sour Mango and Black Cherry flavors.

Additionally, rising adult starlet Emily Willis will be on hand from 4 to 8 p.m. for a meet-and-greet. Willis is the newest member of the Fleshlight Girls, who are adult female stars whose anatomy is molded and made into Fleshlight toys. Her products debut in April, but the company is producing a limited run to be sold one month in advance only at the anniversary event.

“We struggled so much in those early days, it’s sometimes hard to believe Fleshlight has become the giant that it is today,” said Steve Shubin, owner and CEO of ILF. “But my wife Kathy and I knew there was a void to be filled, pun intended. We created such a high-quality product that it’s become a household name and a pop culture icon. Our 25th year is going to be our best yet — we’ve only just started reinventing masturbation.”

For more information on the Fleshlight 25th anniversary event and to RSVP, click here.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Orion Debuts New Vibe From 'Javida' Line

Orion Wholesale has introduced the newest vibrator from its Javida collection.

Fort Troff, XR Brands Enter Strategic Partnership

Pleasure brand Fort Troff has entered a strategic partnership with XR Brands for product development, manufacturing, and distribution.

Full Circle Expands 'Pleasure Company' Vibe Collection

Full Circle has added six new vibrators to its Pleasure Company line.

Our Erotic Journey Taps Polly Chen for Sales Team

Our Erotic Journey (OEJ) has hired Polly Chen for its U.S. sales team.

Orion Debuts 4 New Styles From Cottelli Lingerie

Orion Wholesale has introduced four new styles from its Cottelli Lingerie line.

JO Launches Retail Education Program

Pleasure brand JO has rolled out a new in-store education program for retailers.

Blush Debuts Fine Jewelry-Inspired 'Queen's Reign' Collection

Blush has introduced its new Queen's Reign line of five pleasure products, inspired by fine-jewelry designs.

XR Brands Debuts 3 New Fantasy-Themed Collections

XR Brands has introduced three new fantasy-themed lines inspired by hentai, kawaii, and K-Pop.

Orion Debuts New Cock Ring From 'Rebel' Line

Orion Wholesale has released a cock ring with a vibrating stimulator from its Rebel collection of men's pleasure products.

Melanie Rose to Exhibit $2M 'Pearl Royale' Vibrator at Sex Expo

Melanie Rose, host of the Netflix series “How to Build a Sex Room,” will showcase the $2 million Pearl Royale vibrator at Sex Expo, taking place Jan. 8-9 at JW Marriott L.A. LIVE.

Show More