MIAMI — Online retailer Ella Paradis has launched a rewards program that’s aimed at promoting inclusivity and sex positivity by rewarding customers for buying and using sexual wellness products.
“When you come to our online boutique a certain curiosity has brought you here — a desire to explore your fantasies and get to know yourself or your partner on a different level,” Ella Paradis CEO Tino Dietrich said. “Getting to know your desires can take some time. Maybe a friend suggested the Womanizer Premium, but after trying this clitoral stimulator you realize you want to explore something that stimulates you internally instead. It’s not always just a ‘one and done’ type of thing when you are talking about sexual exploration, so why not make the relationship beneficial for the both of us instead of just Ella Paradis as a company?”
Ella Paradis’ rewards program is dubbed Ella Perks and provides each logged-in customer with points earned per dollar spent, after discounts and before taxes. New customers also earn points for registering. Additional points can be accrued by leaving product reviews for items purchased.
“Our customers are the reason we even exist,” Dietrich says. “To serve them as best as possible is why we do what we do! If I tell you my mission is to deliver pleasure, then I’m going to do everything in my power to ensure pleasure is delivered in every encounter we have with you — not just when you are using the products we manufacture and sell.”
For more information, visit EllaParadis online.
