Lansky's Strike 3 Holdings Acquires Stake in Kayden Kross' TrenchcoatX

Lansky's Strike 3 Holdings Acquires Stake in Kayden Kross' TrenchcoatX

LOS ANGELES — Strike 3 Holdings, which is led by producer/director Greg Lansky, announced today the acquisition of a majority stake in Kayden Kross’ specialty boutique studio and content site, TrenchcoatX.com, and all of its affiliated websites.

In a joint announcement, the companies said the new agreement unites the “formidable award-winning talents of two of the most influential superstars of the adult industry, who share similar visual and technical aesthetics behind the camera.” Terms of the deal were not revealed.

Strike 3 operates the Vixen, Tushy, Blacked and Blacked Raw brands.  

“TrenchcoatX began as a small project funded by money generated from Fleshlight sales as performers and was further funded by the first subscribers on a platform that mainly offered licensed content,” Kross said.

“Eventually, loyal fans generated enough income to allow me to move to a full-time production schedule, and that first year of critical recognition from reviewers and awards shows is what got the attention of Greg Lansky and his partners.

“This past year has been a whirlwind as the studio has grown and matured into what it is today. The mentorship and opportunities that Greg Lansky has provided me with the work I did for his brands has allowed me to sharpen my work on TrenchcoatX, and there’s not a more fitting evolution of my brand than this partnership nor is there a higher aspiration within an industry than to take a fledgling idea and grow it into a property that is of interest to the most exclusive powerhouse in the game.

Launched in 2015 with the tagline “Curated Smut,” Kross’ signature studio presents a “sex-positive take on adult filmmaking in beautifully shot, luxurious surroundings, uniquely capturing the star’s carnal point of view.”

“With this new partnership, what you've seen from TrenchcoatX is only the beginning,” Kross said.

Check out TrenchcoatX.com and Unkrossed.com.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Raissa Bellini Makes Her Blacked Raw Debut

Raissa Bellini has made her debut for Vixen Media Group studio imprint Blacked Raw, alongside Hollywood Cash and Isiah Maxwell.

Ravyn Alexa Makes Her Digital Playground Debut

Ravyn Alexa has made her Digital Playground debut alongside Millie Morgan and multi-XMAs winner Zac Wild in “They Put the HO in Neighborhood.”

Skylar Snow Fronts Latest From New Sensations

Skylar Snow stars with Mighty Dee in the latest release from New Sensations.

Summer Kline Stars in Latest From Bellesa House

Summer Kline stars with Damion Dayski in the latest scene from Bellesa House.

Rachael Cavalli Leads Latest From Devil's Film

Rachael Cavalli stars with Axel Haze in the latest installment of Devil's Film series "Sugar and Creampies."

Cubbi Thompson on Turning the Page From Creator to Performer

Cubbi Thompson's signature two-tone coiffure is nearly as recognizable as the performer herself. What some might not know, however, is that the look traces back to an unlikely inspiration: eccentric Harry Potter villain Bellatrix Lestrange.

Serenity Cox Performs Her 1st DP in 'Equilibrium' From Deeper

Multi-XMAs winner Serenity Cox performs her first DP alongside Seth Gamble and Vince Karter in the second installment of Vixen Media Group studio imprint Deeper’s Fantasy Feature “Equilibrium.”

Ophelia Fae Is Hustler's 'Cover Honey' for August

Ophelia Fae is the Cover Honey for the August issue of Hustler Magazine and appears in a 14-page centerfold spread shot by Ellen Stagg.

Zariah Aura, Lexi Lore Headline Latest Volume of TransSensual's 'TS Chronicles'

Zariah Aura and Lexi Lore topline the third volume of “TS Chronicles” from Mile High Media studio imprint TransSensual.

Jazmine Cruz Makes Her WIFEY Debut

Jazmine Cruz has made her debut for Vixen Media Group studio imprint WIFEY alongside her husband JR and Derek Savage.

Show More