Lansky's Strike 3 Holdings Acquires Stake in Kayden Kross' TrenchcoatX

Lansky's Strike 3 Holdings Acquires Stake in Kayden Kross' TrenchcoatX

LOS ANGELES — Strike 3 Holdings, which is led by producer/director Greg Lansky, announced today the acquisition of a majority stake in Kayden Kross’ specialty boutique studio and content site, TrenchcoatX.com, and all of its affiliated websites.

In a joint announcement, the companies said the new agreement unites the “formidable award-winning talents of two of the most influential superstars of the adult industry, who share similar visual and technical aesthetics behind the camera.” Terms of the deal were not revealed.

Strike 3 operates the Vixen, Tushy, Blacked and Blacked Raw brands.  

“TrenchcoatX began as a small project funded by money generated from Fleshlight sales as performers and was further funded by the first subscribers on a platform that mainly offered licensed content,” Kross said.

“Eventually, loyal fans generated enough income to allow me to move to a full-time production schedule, and that first year of critical recognition from reviewers and awards shows is what got the attention of Greg Lansky and his partners.

“This past year has been a whirlwind as the studio has grown and matured into what it is today. The mentorship and opportunities that Greg Lansky has provided me with the work I did for his brands has allowed me to sharpen my work on TrenchcoatX, and there’s not a more fitting evolution of my brand than this partnership nor is there a higher aspiration within an industry than to take a fledgling idea and grow it into a property that is of interest to the most exclusive powerhouse in the game.

Launched in 2015 with the tagline “Curated Smut,” Kross’ signature studio presents a “sex-positive take on adult filmmaking in beautifully shot, luxurious surroundings, uniquely capturing the star’s carnal point of view.”

“With this new partnership, what you've seen from TrenchcoatX is only the beginning,” Kross said.

Check out TrenchcoatX.com and Unkrossed.com.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Kyaa Chimera, Renee Rose Front Latest From Family Strokes

Kyaa Chimera and Renee Rose star with multi-XMAs winner Tommy Gunn in the latest release from Family Stroke.

Lilly Bell Headlines 'Maison Close' From Dorcel

2025 XMAs Girl/Girl Performer of the Year Lilly Bell stars in "Maison Close," the latest feature from Dorcel.

Milena Ray Is Hustler's 'Cover Honey' for May

Milena Ray is the Cover Honey for the May issue of Hustler Magazine and appears in a 14-page centerfold spread shot by Davide Esposito.

Vanna Bardot, Chloe Foxxe Headline 'Dad's Lesbian Lover 4'

Two-time XMAs Female Performer of the Year Vanna Bardot and Chloe Foxxe topline the fourth volume of "Dad's Lesbian Lover," the latest release from Girlfriends Films.

Andylynn Payne, Sasha Tatcha Topline 'TS Girls Do It Best 3' From TransSensual

Andylynn Payne and Sasha Tatcha headline "TS Girls Do It Best 3," from Mile High Media studio imprint TransSensual.

Casey Calvert Wraps Production on Girlsway Feature 'Straight Girls'

Adult Time has announced that production has wrapped on the feature, "Straight Girls," directed by multi-XMAs winner Casey Calvert.

On the Set: Seth Gamble, Wicked Serve Up 'Sweet Juggs of Justice'

It’s Easter Sunday, and there’s a rainbow shining at Tranquility Canyon Movie Ranch in Santa Clarita, California. Only this one isn’t in the sky. It’s on the ground and made up of four powerhouse performers, Angel Youngs, Octavia Red, Rissa May, and Vanna Bardot, dressed in vivid, artfully styled color on the set of Seth Gamble’s new Wicked Pictures feature, “Sweet Juggs of Justice.”

Violet Voss Makes Her Blacked Raw Debut

Violet Voss has made her debut for Vixen Media Group studio imprint Blacked Raw, alongside multi-XMAs winner Isiah Maxwell.

Penny Barber, Nina Nova Star in Latest From Girlsway

2025 XMAs MILF Performer of the Year Penny Barber stars with Nina Nova in the latest release from Girlsway series "Mommy's Girl," titled "A Bit of a Stretch."

Lucy Mochi Makes Her Jules Jordan Debut

Lucy Mochi has made her debut for Jules Jordan Video alongside Hollywood Cash.

Show More