Lansky's Strike 3 Holdings Acquires Stake in Kayden Kross' TrenchcoatX

Lansky's Strike 3 Holdings Acquires Stake in Kayden Kross' TrenchcoatX

LOS ANGELES — Strike 3 Holdings, which is led by producer/director Greg Lansky, announced today the acquisition of a majority stake in Kayden Kross’ specialty boutique studio and content site, TrenchcoatX.com, and all of its affiliated websites.

In a joint announcement, the companies said the new agreement unites the “formidable award-winning talents of two of the most influential superstars of the adult industry, who share similar visual and technical aesthetics behind the camera.” Terms of the deal were not revealed.

Strike 3 operates the Vixen, Tushy, Blacked and Blacked Raw brands.  

“TrenchcoatX began as a small project funded by money generated from Fleshlight sales as performers and was further funded by the first subscribers on a platform that mainly offered licensed content,” Kross said.

“Eventually, loyal fans generated enough income to allow me to move to a full-time production schedule, and that first year of critical recognition from reviewers and awards shows is what got the attention of Greg Lansky and his partners.

“This past year has been a whirlwind as the studio has grown and matured into what it is today. The mentorship and opportunities that Greg Lansky has provided me with the work I did for his brands has allowed me to sharpen my work on TrenchcoatX, and there’s not a more fitting evolution of my brand than this partnership nor is there a higher aspiration within an industry than to take a fledgling idea and grow it into a property that is of interest to the most exclusive powerhouse in the game.

Launched in 2015 with the tagline “Curated Smut,” Kross’ signature studio presents a “sex-positive take on adult filmmaking in beautifully shot, luxurious surroundings, uniquely capturing the star’s carnal point of view.”

“With this new partnership, what you've seen from TrenchcoatX is only the beginning,” Kross said.

Check out TrenchcoatX.com and Unkrossed.com.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Lucy Mochi Returns to Hentaied Pro

Lucy Mochi stars with Dolly Orchid in the latest scene from Futanari XXX, titled “Secret Sauce.”

Dakota Lyn, Addison Vodka Front Latest From Blacked Raw

Dakota Lyn and Addison Vodka star with Jason Luv in the latest release from Vixen Media Group (VMG) studio imprint Blacked Raw.

Madison Wilde Headlines 'Tempting Schoolgirls' From Reality Junkies

Madison Wilde toplines "Tempting Schoolgirls" from Mile High Media studio imprint Reality Junkies.

Tiffani Time Stars in Latest From Kink.com

Tiffani Time stars with multi-XMAs winner Derek Kage in the latest installment of Kink.com's "Edged and Bound" series, titled "Unleashed Edging."

Amy Nosferatu Leads New Release From Grooby

Amy Nosferatu stars with Ryan Bones in the latest release from Grooby Girls, titled “Not the Real Estate Agent.”

2026 TEAs Shine Bright in Celebration and Solidarity

The industry’s trans adult performers, creators and creatives came together Sunday night at the historic Avalon nightclub in Hollywood for an evening of well-deserved celebration: the 2026 Trans Erotica Awards.

Cherie DeVille Launches New Coffee Brand

Multi-XMAs winner Cherie DeVille has launched her new product line, Coffee MILF.

Nicole Kitt Leads Return of TeamSkeet Series 'Black Valley Girls'

Nicole Kitt stars in the relaunch of TeamSkeet’s series “Black Valley Girls.”

Kyaa Chimera Makes Her Girlsway Debut

Recently crowned XMAs Fetish Creator of the Year Kyaa Chimera makes her Girlsway debut alongside Roxie Sinner in "Free-Use Homework Hang."

Lilly Bell Stars in Latest From Blacked Raw

Multi-XMAs winner Lilly Bell stars with Anton Harden in the latest release from Vixen Media Group studio imprint Blacked Raw.

Show More