Pornhub Discloses Traffic Stats During Midterm Elections

Pornhub Discloses Traffic Stats During Midterm Elections

BURBANK, Calif. — As voters headed to the polls on Tuesday, Pornhub researchers were busy analyzing the adult site's traffic during the midterm elections.

Pornhub revealed the following stats on Thursday: When compared to an average day, traffic across the U.S., adjusted by time zone, increased by as much as 20 percent in the morning hours and remained above average until mid afternoon.  

Further, from 4 p.m. to 7 p.m. traffic dipped as much as 5 percent below average for that time of day and dropped again from 10 p.m. to 2 a.m. as people were watching the live election results come in, Pornhub said.

By gender, women had the biggest traffic increase by nearly 21 percent at 7 a.m. on election day. From 9 a.m. through mid-afternoon, traffic from male visitors was proportionately higher than usual compared to women. From 5 p.m. to 7 p.m., women saw the biggest traffic drop compared to an average day.

Visitors over the age of 35 saw their biggest traffic change at 6 a.m. by more than 17 percent compared to an average morning. From 7 a.m. to 1 p.m., Millennials 18 to 34 saw a bigger change, with their traffic up over 24 percent at 9 a.m.

In the evening, traffic from all age groups balanced out, which may indicate that watching the results of this election were equally important to all ages.

Pornhub traffic from noon to 7 p.m. dipped the lowest in Indiana, Arkansas, Nebraska, Nevada and New York.

Traffic was up higher in Delaware, West Virginia, Virginia and Minnesota, with the largest increase of the day in the District of Columbia by more than 39 percent above average.

During the evening from 8 p.m. to midnight as election results were coming in, it was again Indiana where traffic was down lowest by 14 percent, followed by New York, Nebraska, Nevada and Arkansas. Visitors from the Washington D.C. saw a hike of traffic by 31 percent above normal for that time of the day.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Charlotte Sins Performs Her 1st Gangbang for Adult Time

Charlotte Sins performs her first gangbang in the latest release from Adult Time.

Cutting Edge Testing Joins PASS as New Partner

Performer Availability Screening Services (PASS) has added Cutting Edge Testing (CET) as a new testing partner.

Andylynn Payne, Emma Rosie Topline Joey Silvera's 'Trans-Active 32'

Andylynn Payne and Emma Rosie headline director Joey Silvera’s “Trans-Active 32” from Evil Angel.

Mymember.site Integrates VR Functionality

Mymember.site has added virtual reality playback capability to its website management platform.

Texas Patti to Launch Fetish Platform 'EmpireDom'

Performer and content creator Texas Patti is launching a new platform for doms and fetish creators, EmpireDom.com.

Vince Karter Discusses Directing for Evil Angel

After 13 years on screen, Vince Karter has taken his talents to the other side of the camera. He recently made his studio directing debut for Evil Angel, where five scenes helmed by the two-time Euro XMAs Male Performer of the Year are already streaming on the site.

WIFEY Names Serenity Cox Brand Ambassador

Vixen Media Group (VMG) studio imprint WIFEY has named Serenity Cox as its brand ambassador.

Emma Rosie Makes Her TransAngels Debut

Emma Rosie has made her TransAngels debut alongside Zariah Aura in "Trick or Treating Ourselves."

Ohio AG Threatens Action Against 'Major' Adult Sites Over AV Law

Ohio Attorney General Dave Yost announced today that his office is sending "notice of violation" letters to 19 adult websites for failure to comply with the state's recently enacted age verification law.

Transfixed Debuts Bree Miller Drama 'MILF Oasis'

Transfixed has released the Bree Mills-helmed drama “MILF Oasis.”

Show More