pjur group Touts XBIZ Europa Awards Win

WASSERBILLIG, Luxembourg – The pjur group is celebrating its XBIZ Europa Awards win as Sex Lubricant Company of the Year.

"This award is a huge honor for pjur as a manufacturer of products made in Germany,” the company’s Eva Lerbs said. “We believe that our global ‘gives you more’ publicity and marketing campaign helped us win in this category and so we are proud that so many people voted for us. Thank you!”

The marketing campaign reflects the company’s vision, CEO and Founder Alexander Giebel said. “After all, our products give you more pleasure, more freedom and more quality. Thanks to XBIZ for the award and the great show in Berlin,” he said.

Find pjur online and follow them on Twitter and Instagram.

In related news, the company will present its pjur Med line at the Sex Expo later this month in Brooklyn (click here for details). They have also announced production on a sample box, the Bestseller Try It Kit, designed to entice retailers and to re-introduce the company’s products. The kits will be unveiled at trade show eroFame next month (click here for that story).

Click here for a complete list of XBIZ Europa Awards recipients.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Orion Debuts 'Duo Vibrator' From 'Couples Choice' Line

Orion Wholesale has introduced the Duo Vibrator from its Couples Choice line.

Kheper Releases New 'Reverse Adult Charades' Party Game

Kheper Games has released the new Reverse Adult Charades party game.

Nalpac/Entrenue, Jen Jenivive Sign US Distro Deal

Nalpac/Entrenue and U.K.-based author Jen Jenivive have signed an exclusive U.S. distribution deal for Jenivive’s books.

Male Power Debuts 'Open Ended' Collection

Male Power has introduced its new Open Ended collection of men's underwear.

Magic Silk Debuts 'Euro Lux' Collection

Magic Silk has introduced its new Euro Lux line of lingerie.

XR Brands Debuts Stroker Collection, Love Doll

XR Brands has introduced its new Hentai Fantasies stroker collection, as well as the K-Pop Idols love doll.

UPDATED: Supreme Court Rejects Tariffs, Trump Responds

The U.S. Supreme Court on Friday ruled against the Trump administration’s sweeping tariffs, which have significantly impacted the pleasure industry, prompting the president to announce a new tariff strategy as a workaround.

Better Life Science Introduces Influencer Affiliate Program

CLIA-certified laboratory network Better Life Science has launched an affiliate and influencer program.

Nasstoys Names Meghan Beck Vice President of Sales and Operations

Nasstoys has appointed Meghan Beck as its new vice president of sales and operations.

Hankey's Toys Debuts Krave Melanin Silicone Lifecast Dildo

Mr. Hankey's Toys has introduced its newest silicone lifecast dildo, modeled on the anatomy of performer Krave Melanin.

Show More