CYBERSPACE — Male Power has unveiled revamped packaging for its men’s underwear products to include more dynamic visuals and other tweaks designed to draw the eye.
In retail, “first impressions mean everything. The new Male Power boxes have great visual appear and are designed to stand out on display racks,” said a company rep.
The graphics are now “lighter and brighter… contemporary and upscale.”
The company’s logo is more prominently displayed “across the chest of the cover model, drawing immediate attention to the garment and exploiting the prestige of the brand.
The front box window and rear views more accurately showcase the fabrics and patterns of the garment inside.
Additionally, the boxes are now available in “a variety of depths” to more easily accommodate different products and “allow for greater space efficiency and lower freight costs.”
“That makes them pretty and practical,” the rep said.
Click here to visit Male Power’s website.
Find the company’s Instagram handle here.
