LOS ANGELES — CalExotics went all out to showcase the latest additions to the California Dreaming collection at ANME this week with a California beach-themed section of its booth.
Guests were greeted by a custom-built tiki bar, welcomed with a cold drink by CalExotics bartenders and picked up some souvenirs including custom CalExotics can cozies, sunglasses, beach balls, and surfboard displays.
“Everyone loved our surf shop,” says Jackie White, executive vice president of CalExotics. “We love sharing the California Dream with our industry partners, and I think everyone left our booth ready to go catch some waves and bring some great products back to their customers.”
CalExotics introduced more than 70 new items at ANME this season, including fresh styles to existing collections as well as new collections. Among the new additions was the new Impulse line, as well as new additions to best-selling collections like California Dreaming and Optimum Series.
Impulse is a new collection featuring electro-stimulation technology to tighten, tone and strengthen orgasms. The collection features four unique e-stim toys and a special conductive gel to enhance the experience.
CalExotics unveiled three new styles from the California Dreaming collection. Staying with the California theme, each product is a tribute to its namesake city. The Orange County Cutie has a thrusting shaft and flickering teaser. The Santa Monica Starlet features a thumping shaft and vibrating stimulator. The Malibu Minx, mixes vibration and suction.
ANME attendees were also invited to pump smarter with the Optimum Series Automatic Smart Pump, the world’s first pre-programmed pump. The Smart Pump features three unique exercise modes that allow users to build endurance and a constant suction feature.
“We know that every customer who buys our products has unique sexual desires and preferences and we work hard to make sure we have a product that will meet each of their individual needs,” says Susan Colvin, Founder and CEO of CalExotics. “Our motto is ‘Something for Everyone’ and this season we certainly have that!”
For more information on CalExotics summer 2018 releases, visit b2b.CalExotics.com.