BURBANK, Calif. — WOW Tech Group will show off its Womanizer and We-Vibe brands together for the first time at the ANME Show in Burbank.
Womanizer and We-Vibe will be represented by one sales team in a shared exhibition space (Booth Nos. 50/52), where both brands will launch the latest additions to their premium product lines.
In June pleasure products companies Womanizer Group Management GmbH, maker of the Womanizer stimulator, and Standard Innovation Corp., which manufactures the We-Vibe vibrator, announced that the companies would join forces and would be known as WOW Tech, headquartered in Berlin.
WOW Tech brands, We-Vibe and Womanizer, are available at thousands of retail locations in more than 60 countries around the world.
Womanizer has launched two new products, Womanizer Premium, which features new industry-leading innovations, and Womanizer Classic, a new high-quality, mid-priced Pleasure Air stimulator.
We-Vibe also launched its first-ever, holiday gift collection, the We-Vibe Discover Gift Box, featuring 10 products designed to encourage couples to explore, play and discover.
“This ANME marks a new beginning for premium brands, as We-Vibe and Womanizer come together for the first time,” said Simon Smith, WOW Tech’s vice president of business development specifically for the Americas. “With these latest launches, both brands showcase their leadership in offering the most advanced and innovative products in the industry.”
Womanizer has completely reimagined its new flagship Pleasure Air stimulator with the launch of Womanizer Premium. The new sensual design fits comfortably in hand and into any intimate moment.
Womanizer Premium is encased in silky-soft silicone making it the most luxurious Womanizer ever, and the product features two patent-pending innovations, Smart Silence and Auto Pilot.
Smart Silence senses proximity to skin — the stimulator turns on when it’s near your skin and off as soon as it’s taken away. There is no need to fiddle with buttons in the moment, Smart Silence ensures discreet, uninterrupted pleasure, WOW Tech said.
The new Auto Pilot feature uses an algorithm to create a new experience with each use. Select an Auto Pilot intensity level, and the feature creates a unique stimulation experience, varying intensity and pattern, building to climax, WOW Tech said. Womanizer Premium retails for $199.
The new Womanizer Classic replaces Womanizer Pro 40 in the market. Womanizer Classic offers consumers a high-quality, mid-priced Pleasure Air stimulator with an updated ergonomic, slim design that’s fully waterproof, with eight intensity levels, and uses magnetic USB charging. Womanizer Classic retails for $149.
The We-Vibe Discover Gift Box features 10 pleasure products presented together with each individual item packaged as a surprise experience. Each product also includes a discovery tip card for couples to explore.
The Discover Gift Box includes Tango by We-Vibe, a special edition battery-powered We-Vibe couples vibrator, Womanizer Starlet, Dusk by We-Vibe, We-Vibe Lube made by pjur, a Kegel ball, massage candle, sexy play dice and a feather tickler.
The We-Vibe Discover Gift Box has a value of $350 and retails for $249, offering consumers a great value proposition.
ANME Show runs Sunday through Tuesday.