Condom Revolution Store Denied Permit

HERMOSA BEACH, Calif. — The Hermosa Beach Planning Commission denied a permit request Tuesday from adult retailer Condom Revolution at a meeting crowded with citizens protesting against allowing the store to open at a Pacific Coast Highway location.

Citing that the company had misrepresented itself as a conventional retail business, the commission unanimously turned down the permit.

The commission also cited details of the city’s zoning laws which state that a permit would be allowed for a retail business, so long as not more than 20 percent of its merchandise was adult-related, while 80 percent remained nonsexual in nature.

The company has a right to appeal and an attorney representing Condom Revolution’s parent company, Auburn, Wash. - based Peekay Inc., said that they would consider an appeal.

Planning Commission Chairman Kent Allen declined to speak to XBIZ, but was quoted in an article posted on the DailyBreeze.com.

“For me, it boils down to the 80-20,” Allen told the DailyBreeze.com.

“Someone said it: ‘I don't know how to define pornography, but I know it when I see it.’ For me, this store is 100 percent when they're claiming 20 percent."

At the meeting, Peekay Vice President Charles Jewell may have given the commission further information to base their findings on by saying that minors would be prevented from entering the store.

“CVS Pharmacy doesn't keep kids out of the store because they sell condoms and massage oils,” Commissioner Peter Hoffman said in the same article. “This is not a normal retail establishment. This is an adult establishment.”

The three-hour meeting was attended by an attorney for the city and a packed house of Hermosa Beach residents intent on preventing the permit from being issued to Condom Revolution. As many as 40 speakers went before the commission to discuss what type of merchandise would be sold at the store.

Earlier this week, city residents staged protests outside of the proposed location at Eighth Street and Pacific Coast Highway, and at Hermosa Beach City Hall, chanting and carrying signs.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Orion Debuts New Style From Cottelli Lingerie

Orion Wholesale has added a new style from its Cottelli lingerie line.

The Cowgirl Debuts 'Saddle' Sex Machine

Cowgirl has introduced its new Saddle sex machine with attachments.

XR Brands Debuts 'Jock Enhancers' Collection

XR Brands has introduced its new Jock Enhancers line.

Blush Introduces 'Golden Dawn' Dildo From Avant Line

Blush has debuted the Golden Dawn dildo from its Avant Collection.

Orion Debuts 'Nodding Head' Vibe From Sweet Smile Line

Orion Wholesale has introduced the Vibrator With a Nodding Head from its Sweet Smile line.

Full Circle Debuts New 'Cleo Feather' Vibe

Pleasure brand Full Circle has introduced its new Cleo Feather Tickler vibrator.

Pjur Launches 'Toy' Line in North America

Pjur has announced its Toy series of wellness products will be available for purchase in the U.S. starting in September.

Orion Expands Cottelli 'Costumes' Line

Orion Wholesale has introduced two new outfits from its Cottelli Costumes line.

Harry Styles' Lifestyle Brand Enters Sexual Wellness Space With 'Pleasing Yourself' Vibe, Lube

Pleasing, the lifestyle brand founded by Harry Styles, has launched its first sexual wellness product line, Pleasing Yourself, featuring a double-sided vibrator and a silicone lubricant.

Tenga Names Kyrie Hara Sales Lead

Japanese pleasure brand Tenga has appointed Kyrie Hara as its new sales lead for Tenga USA.

Show More