NORTH HOLLYWOOD, Calif. — In its continued partnership with The Standard, Downtown L.A. iconic pleasure products brand Doc Johnson welcomed 25 guests from Fiona Duncan’s “Pillow Talk” event series for a special press tour of Doc Johnson’s factory and professional campus in North Hollywood.
The June 18 press tour brought 25 Pillow Talk contributors and panelists to Doc Johnson headquarters for a behind-the-scenes look at the creation process for the company’s popular sex toys, including Doc Johnson’s lube laboratory and their multiple manufacturing and production areas across the brand’s 215k sq. ft. campus.
The venture is an extension of Doc Johnson’s existing partnership with The Standard, Downtown LA and Pillow Talk, an event series by author and community organizer Fiona Duncan presented monthly at the hotel’s swank penthouse suite. Pillow Talk is designed to educate and empower a diverse audience of millennial participants and media influencers with topics relating to sex, the zeitgeist, and pop culture.
The partnership began when Doc Johnson arranged for its Pop Up Pleasure Machine to pop up at The Standard, Downtown LA for select events in January, February, and March. Since then, Doc Johnson has been a sponsor and partner to The Standard and Pillow Talk.
“We are incredibly proud of the ongoing relationship we have built with The Standard, since we first popped up in their DTLA location earlier this year with our branded sex toy vending machine,” said Doc Johnson’s Erica Braverman. “There has always been a stigma surrounding sex toys in our culture, but we see that changing, and we want to be a major part of the movement to normalize it. The Standard is an iconic, forward-thinking company known for turning things upside down — and the brand has made its mark as a relevant lifestyle brand that is two steps ahead of culture at large.
“Partnering with them is really important to us because it symbolizes a changing of the tides, and a shift from sex toys being stigmatized to gaining more and more mainstream acceptance. The core idea of Doc Johnson’s partnership with The Standard and Pillow Talk is to continue breaking down these walls with great, well-designed and pleasurable products, as well as open conversations about sexuality and thoughtful collaborations.”
Gregory Alexander, The Standard Hotel’s nightlife and culture area director, said, “We’re very happy with our continuing partnership with Doc Johnson as they’ve been so amazingly supportive, giving, welcoming and collaborative to us and our program. They are truly innovative leaders in their field, and the added family and community aspect speaks so fluently with our standard ethos. It’s been a pleasure we hope to continue for a long time to come.”
Duncan, creator of the “’Pillow Talk” event series, said, "I'm so grateful for Doc Johnson's ongoing support of Pillow Talk. I couldn't think of a better collaborator for our community sex and love program than a locally made pleasure-oriented family business. The Pillow Talk community feels very lucky to share in their goodies."
The press tour at Doc Johnson was covered exclusively by The Standard Culture. The story can be viewed here.
