CalExotics Toy Wins Sue Johanson's Top Toy Award

CHINO, Calif. — Sex toy manufacturer California Exotic Novelties was awarded sex educator Susan Johanson's Top Toy of the Year. The winning toy — the Head Honcho Male Masturbator — was selected by viewers of her "Talk Sex With Sue Johanson" show, which airs on the Oxygen Network.

CalExotics Director of Marketing Al Bloom told XBIZ that Johanson's agent called the company last week to tell him the news that the talk show host's viewers had chosen the Head Honcho masturbator as their favorite toy, which Bloom said has been impossible to keep in stock since its release several months ago.

"I think everyone went out and bought it," Bloom said. "We ran out of stock on our initial release of this thing. Then we got our second shipment in and it immediately sold out again. It's just going nuts out there in retail."

The Head Honcho, which was designed in part by Johanson, is made extra long, and Bloom said it is wider than any other masturbator on the market. The added girth allows for a tighter fit and heftier grip, he said.

Several internal chambers also provide a suction feeling during use, Bloom said, and that combined with the toy's super-soft, super-stretchy Senso material has made it so popular.

“Talk Sex” broadcasts from Canada and has made the middle-aged Johanson a recognizable sex authority across the continent. Johanson regularly talks about toys as sex aids, and answers all kinds of personal, sex-related call-in questions during her show. She released her own Talk Sex Royal line of sex toys two years ago.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

b-Vibe Anal Academy Adds Clinician-Reviewed Training Guides

COTR has released a new set of clinician-reviewed educational guides through its b-Vibe Anal Academy platform.

East Coast News Taps Paul Reutershan for Business Development Manager

Paul Reutershan has joined East Coast News (ECN) as its new business development manager, returning to the company where he began his career in 2002.

Beisar Debuts 'Pixel' Anal Vibe

Beisar has introduced its Pixel three-function anal vibrator.

Xgen Expands Bodywand Line With 2 New Vibes

Xgen Products has added two new bullet vibrators to its Bodywand collection.

Womanizer Introduces 'Snap' Micro Stimulator

Womanizer has debuted its new Snap stimulator, billed as the smallest pleasure product the company has released.

RetailCurrent Launches to Help Shoppers Find Products at Local Stores

RetailCurrent, a new tool that helps brands connect online shoppers with nearby retailers carrying their products, has officially launched.

Blush Debuts 'M for Men' Male Sleeve Warmer

Blush has introduced its new M for Men sleeve warmer for male masturbators and strokers.

Orion Debuts 3 New Styles From 'Cottelli Party' Line

Orion Wholesale has expanded its Cottelli Party line with three new styles.

Nalpac Releases 2026 Winter Catalog

Nalpac has released its 84-page 2026 winter catalog.

2027 XBIZ Exec Awards Nominees Announced for Pleasure Product and Retail Edition

XBIZ is pleased to announce the executive nominees for the pleasure product and retail industry edition of the 2027 XBIZ Awards, presented by Svakom and sister brand Kaotik Labs, set to take place on Saturday, Jan. 9, in conjunction with the XBIZ 2027 event series.

Show More