Laurie Fehler Reaches 40-Year Milestone With Eldorado

Laurie Fehler Reaches 40-Year Milestone With Eldorado

BROOMFIELD, Colo.Eldorado Trading Company’s human resources manager Laurie Fehler has reached 40 years with the company.

In the spring of 1978, Fehler’s then-roommate was working at Eldorado and heard they were hiring a secretary. Fehler applied and got the job, thinking it would be temporary. Throughout her 40 years at Eldorado, she has filled a variety of roles throughout the company. Now that Eldorado has grown to more than 100 employees, Fehler exclusively focuses her efforts as the company’s human resources manager. 

Reflecting on her time at Eldorado, Fehler states, “I have never been bored at Eldorado. I have been very blessed to have both opportunities and challenges throughout the years. Looking back, it amazes me the challenges we have met as a team and how we strive to turn them into opportunities, all while preserving the company’s guiding principles.” Fehler continues, “Owners Wanda and Larry Garland always encouraged personal growth and for us to enjoy our lives. They, along with many co-workers, customers and vendors, have been great mentors and family.”  

Wanda Garland, Eldorado CEO expressed, “It’s been great working with Laurie over the past 40 years. We’ve shared many experiences that have created a lot of wonderful memories. During her tenure here, Laurie has experienced Eldorado transitioning from smoking paraphernalia to the 19,000 adult industry products we carry today. We are fortunate to have her as a part of the family and we greatly appreciate her contributions that have helped make Eldorado a leading distributor in the adult industry. We look forward to having her on board for many years to come.”

Outside of work, Fehler says she enjoys spending time with her husband and family, including her three grandchildren. She also likes to curl up with a good book, watch softball and spend time outdoors fishing or camping.

Though Fehler says she doesn’t think she can squeeze out another 40 years, she looks forward to her future at Eldorado “knowing that I am part of a team striving to do better than our best.”

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Full Circle Expands 'Dream Doll' Line, Adds Functional Mouths

Full Circle has introduced eight new models with functional mouths from its Dream Doll collection.

Starship Opens New Store in Augusta, Ga.

Starship Adult Stores is opening its new brick-and-mortar location in Augusta.

Besharam's Raj Armani Featured on Front Page of Financial Express

Besharam and its co-founder and COO Raj Armani are featured on the front page and in an interview for the prominent Indian newspaper Financial Express.

Pleasure Chest to Close West Village Location

The Pleasure Chest has announced the closing of its West Village location in February 2026.

Svakom 'Sam Neo 2 Pro' Featured in Aftonbladet Review

Svakom's Sam Neo 2 Pro stroker is featured in a new review in Stockholm’s Aftonbladet newspaper.

Satisfyer Signs On as Sponsor of XBIZ Honors After-Party

Satisfyer has enlisted as the sponsor of the XBIZ Honors after-party, a capstone celebration to the Pleasure Industry’s Biggest Night™.

Lovense 'Spinel' Vibrator Featured in Wired Review

Lovense's Spinel mini sex machine is featured in a new review on Wired.com.

Creative Conceptions Now Shipping Skins Sexual Health 'Kegels'

Creative Conceptions is now shipping the new Skins Sexual Health kegel balls.

Paradise to Host 'Happy Hour' Event at XBIZ Expo

Paradise Pleasure Products will host a special Happy Hour event during XBIZ Expo 2026.

Fleshlight, Ricky's Room Team Up to Launch New Product Line

Fleshlight and Ricky's Room have partnered to launch the new Fleshlight x Ricky's Room collection.

Show More