Williams Trading Expands Pride Offerings to Include 3 PHS Lines

Williams Trading Expands Pride Offerings to Include 3 PHS Lines

PENNSAUKEN, N.J. — Williams Trading has announced the expansion of its PHS Line to include three new LGBTQ pride-oriented collections: Gaysentials, M2M and Bolo.

“Retailers can shop with confidence using our simple and easy to use digital catalog. This catalog highlights some great new items to stock up on for pride season,” vendor liaison Deanna K said. “These are three lines that bring new unique and fun items to the market and highlight the LGBT community.” 

As part of the launch, Williams Trading is offering a Gaysentials prepackaged countertop display to brick and mortar customers. It includes the best sellers of the line packaged and ready to go and is available for order immediately.

PHS is also offering a planogram with its M2M line, the M2M Powerbox which includes a marketing package, social media banners and employee swag. 

“The timing is perfect for the 2018 PHS pride catalog as retailers are encouraged to use it to stock up inventory for the season,” said Scott D, director of sales and marketing. "The unique counter displays and planograms will be a great addition for our brick and mortar customers. As our retailers shop the wholesale catalog they can simply click on any page and being automatically redirected to the brand shopped for immediate wholesale ordering." 

The digital catalog is available to all adult retailers in a digital version here.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Hankey's Toys Releases 'Roxas Caelum' Dildo

The Roxas Caelum dildo from Mr. Hankey's Toys has been unveiled.

Ghettoff Founder Nefertiti Mitchell Passes Away

Nefertiti "Neff" Mitchell, founder and CEO of adult retail store Ghettof, has passed away.

Nobü Adds to 'Essentials' Collection

Nobü is expanding its Essentials collection with three new pleasure products.

Orion Debuts 'Skull Masturbator' From Rebel Line

Orion Wholesale has released the Skull Masturbator from its Rebel collection.

Blush Launches 'UrSelf' Line

Blush has launched its UrSelf line of pleasure products.

Chalovelo Debuts 'MotoX1' Stroker

Pleasure brand Chalovelo has introduced its new MotoX1 Masturbator.

Dr. Carol Queen to Keynote 2026 XBIZ Expo Pleasure Products Trade Show

XBIZ is pleased to announce that Dr. Carol Queen, Good Vibrations staff sexologist, pleasure community historian, and curator of the Antique Vibrator Museum, will deliver the keynote address at the 2026 XBIZ Expo.

Orion Debuts 'Cuties' Vibrating Anal Plug Collection

Orion Wholesale has introduced its new Cuties Mini Butt Plug collection.

Lovehoney Group, Xgen Sign Licensing Agreement for 'Pleasure Air' Tech

Lovehoney Group has signed a licensing agreement with Xgen for the latter to use the former's patented Pleasure Air technology in its pleasure products.

Sportsheets Releases New Training Video for 'Indica' Collection

Sportsheets has released its latest training video, hosted by Brand Ambassador Rin Musick.

Show More