GameLink Says Intimate.io's Logo Is Too Similar

GameLink Says Intimate.io's Logo Is Too Similar

LONDON — GameLink on Monday filed a claim with the High Court of Justice in London alleging that the operators of Intimate.io, which markets the adult entertainment-oriented Intimate token, have employed a logo for its brand that is too similar to its own.

GameLink, which offers an extensive catalog of adult content and sex toys on its online platform, said that the cryptocurrency company is “using a three-pointed device depicting a thong garment in its [logo’s] circle” like what it uses to market its brand.

“The defendants are using a sign that is deceptively similar to the claimant’s sign to attract investment and to market a cryptocurrency that is intended to be used by the claimant’s customers and potential customers for payment to the claimants affiliates and competitors,” GameLink said in its claim filed at the London court’s intellectual property section.

GameLink CEO Ilan Bunimovitz today told XBIZ that he did a double take when he saw banners and other advertisements at a recent tradeshow that showed off a striking, similar-looking logo.

“I first became aware of intimate using a copy of our mark at the 2018 XBIZ Show in January,” Bunimovitz said. “At the time, [Intimate's operators] acknowledged the similarities and how it can create confusion in the market. They promised to take care of it after the show.

“It’s April now, and they have not done so yet. So, unfortunately we were forced to take legal action,” Bunimovitz said. “We have been in the space for over 25 years, and have always maintained an excellent reputation, and we could not take the risk of being associated with this company.”

GameLink, in its claim, is seeking a restraining order against Intimate.io from using the logo for marketing adult entertainment goods and services, damages, attorneys’ fees and court costs.

Intimate.io representatives declined comment on the issue.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

TrustyFans Introduces New Blog

Creator directory TrustyFans has introduced an official blog to its site, titled "From Hidden to Hype."

JustFor.fans' Dominic Ford Featured in Wired Magazine

JustFor.fans Founder and CEO Dominic Ford is featured in a new article in Wired Magazine, titled "The Internet Revolutionized Porn. Age Verification Could Upend Everything."

Dr. Charlotte Gaydos Joins ProDx Health Advisory Board

Dr. Charlotte Gaydos has joined the Advisory Board of ProDx Health.

Aylo Fined $5 Million as FTC, Utah Settle Safety Practices Complaint

The Federal Trade Commission and the state of Utah on Wednesday settled a complaint against Aylo, requiring the company to pay a $5 million penalty and implement measures to prevent illegal content from appearing on its sites.

New AI Companion Platform 'Pornstar.love' Launches

Pornstar.love, a new AI companion platform, has officially launched.

Pineapple Support, Stripchat to Host 'Navigating Thoughts of Suicide' Support Group

Pineapple Support and Stripchat are hosting a free online support group to help performers deal with suicidal ideation.

Plaiir Names Cade Maddox as Lead of Creator Relations

Networking platform Plaiir has appointed Cade Maddox as its new lead of creator relations.

Go.cam Launches 'One-Line Integration' Verification Solution

Go.cam has introduced a one-line code integration for age verification.

XBIZ Amsterdam to Debut 'Behind the Lens' Screening Series

XBIZ is pleased to announce the debut of “Behind the Lens,” a new screening series at the upcoming XBIZ Amsterdam conference, featuring special screenings followed by conversations with noted directors.

'White Rabbit' Party Headed for XBIZ Amsterdam

XBIZ is pleased to announce the White Rabbit Party, an XBIZ Amsterdam special event set to take place Wednesday, Sept. 3.

Show More