VALENCIA, Calif. — United Consortium is launching a program to send its best sellers home with retail store sales staff.
Beginning April 9, each of JO’s Preferred Partners will be shipping sample kits with all outbound orders.
“Not every store employee gets a chance to try all of our products,” System JO Regional Sales Manager Brian Woolard said. “They’re the ones helping consumers everyday, we want to make sure they can speak about the lubes from a place of experience.”
The April program will consist of samples of JO’s water-based lubricants, including H2O Original, Cooling and Gel, as well as JO’s Agape’ formulation. The sample packs are in stock at United Consortium’s Preferred Partners, East Coast News, Nalpac, National Video Supply, and Williams Trading, and will ship while limited supplies last.
Retailers will begin receiving the packs with all orders placed through the distributors after April 9. United Consortium is providing the packs to stores’ sales teams and encourages them to try each of their formulas.
The company will continue the sample program throughout the year, shipping different product groupings each quarter. Retailers wising to receive additional sample packs can request them from their distributor.
For more information, contact any of JO’s Preferred Partners: East Coast News — sales@ecn.com; Nalpac — sales@nalpac.com; National Video Supply — josales@natvideo.com; and Williams Trading — sales@williamstradingco.com.
