Novel Creations Hires Lulu Shwartzer as International Brand Ambassador

Novel Creations Hires Lulu Shwartzer as International Brand Ambassador

BOCA RATON, Fla. — Novel Creations/NuSensuelle has announced Lulu Shwartzer as its new international brand ambassador.

“We are excited to announce Lulu Shwartzer as our new International Brand Ambassador for NuSensuelle,” said co-founders Barry and Thao Brinberg. “We have known Lulu for a long time and between us there has always been a mutual respect, admiration and interest in working together. We have been looking to expand our worldwide presence in 2018 and this is the perfect opportunity to make it happen with her as a part of the team.”

According to the company, Shwartzer will be located in the U.K. to help to expand the brand further outside of the U.S. as well as assisting with U.S. customers.

Shwartzer, a self-proclaimed “toy geek,” joins the team with more than 28 years of experience in the adult novelty business.

"I'm looking forward to working with Barry and Thao who are both innovators and forward thinkers," Shwartzer said. “NeSensuelle is already a brand known for its quality and very high standards in the U.S. and I look forward to bringing that to the rest of the world.”

Her debut with the company will be at the ANME Show in Burbank, Calif. next week in booth 54.  

Shwartzer can be reached by phone at +44 (0) 7407 513 775 or by email at Lulu@NuSensuelle.com.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Orion Debuts New Vibe From 'Javida' Line

Orion Wholesale has introduced the newest vibrator from its Javida collection.

Fort Troff, XR Brands Enter Strategic Partnership

Pleasure brand Fort Troff has entered a strategic partnership with XR Brands for product development, manufacturing, and distribution.

Full Circle Expands 'Pleasure Company' Vibe Collection

Full Circle has added six new vibrators to its Pleasure Company line.

Our Erotic Journey Taps Polly Chen for Sales Team

Our Erotic Journey (OEJ) has hired Polly Chen for its U.S. sales team.

Orion Debuts 4 New Styles From Cottelli Lingerie

Orion Wholesale has introduced four new styles from its Cottelli Lingerie line.

JO Launches Retail Education Program

Pleasure brand JO has rolled out a new in-store education program for retailers.

Blush Debuts Fine Jewelry-Inspired 'Queen's Reign' Collection

Blush has introduced its new Queen's Reign line of five pleasure products, inspired by fine-jewelry designs.

XR Brands Debuts 3 New Fantasy-Themed Collections

XR Brands has introduced three new fantasy-themed lines inspired by hentai, kawaii, and K-Pop.

Orion Debuts New Cock Ring From 'Rebel' Line

Orion Wholesale has released a cock ring with a vibrating stimulator from its Rebel collection of men's pleasure products.

Melanie Rose to Exhibit $2M 'Pearl Royale' Vibrator at Sex Expo

Melanie Rose, host of the Netflix series “How to Build a Sex Room,” will showcase the $2 million Pearl Royale vibrator at Sex Expo, taking place Jan. 8-9 at JW Marriott L.A. LIVE.

Show More