Shots Debuts 'Fist-It' Lube

Shots Debuts 'Fist-It' Lube

LOS ANGELES — Shots has announced its Fist-It lube assortment is available in a variety of five different formulas: normal water-based, extra-thick, silicone, strawberry-flavored and submerge.

According to a rep, the submerge formula requires an extra mention as it can be used under water without the lube sliding from the fist. 

Almost all formulas are available in a 500ml or 1000ml packaging and the Fist-It jars are designed to be wide enough to put a fist in, for easy access and use.

The entire Fist-It range is produced in-house by Shots subsidiary Pharmquests. Additionally, An assortment of nine different products, all fisting-related, are now available. Ranging from an anal douche to rubber fists, silicone plugs, latex fisting shorts and fisting gloves, there is something available for any fisting-aficionado, the company reported.

“For extra sensitivity and pleasure, fisting gloves with texture are on sale,” a spokesperson said. “And, if you want to keep things clean, an inflatable play-sheet is available with included in the package a bottle of highly concentrated fisting-lube for five liters of slippery pleasure!”

The concept, marketing, packaging and POS are “rough and ready.” Fist-It toys are in stock and available since August 2017, but production has been raised to fulfil the demand. 

All toys can be ordered through Shots Europe and Shots America or through a preferred distributor. Fist-It lubes are available solely through Shots Europe.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Orion Unveils New 'Kink Royal' Collection From 'Noir Handmade' Line

Orion Wholesale has introduced the Kink Royal collection from its Noir Handmade line.

Williams Trading Releases 2026 'Valentine's Day Essentials' Catalog

Williams Trading Co. has released its new 2026 Valentine’s Day Essentials catalog.

Le Wand 'Lick' Vibrator Featured in Wired Review

Le Wand's Lick three-in-one vibrator is featured in a new review on Wired.com.

We-Vibe Debuts 2 New Vibrating Cock Rings

We-Vibe has introduced its new Pivot 2 and Verge 2 vibrating cock rings.

Lovense Debuts 'Lush Anal' Vibrator

Lovense has introduced its new app-controlled Lush Anal vibrator.

Orion Debuts 'Rabbit With Thrust and G-Spot Stimulation' Vibe From Sweet Smile Line

Orion Wholesale has introduced the Rabbit Vibrator with Thrust Function and G-Spot Stimulation from its Sweet Smile line.

Glittering 2026 XBIZ Honors Celebrates Pleasure Industry

The 2026 XBIZ Honors, presented by Svakom and Kaotik Labs, lit up Avalon Hollywood on Sunday night, turning the iconic venue into a dazzling celebration of pleasure-industry excellence.

Oh Collective Debuts 'Strawberry Matcha Date Night Chocolate' Gift Set

Oh Collective has introduced its new Strawberry Matcha Date Night Chocolate gift set.

XBIZ Expo Wraps With Final Day of Networking and Sales

The 2026 edition of XBIZ Expo wrapped up on Sunday afternoon on the mezzanine level of the Loews Hollywood Hotel, where prominent buyers and sellers celebrated a raft of new deals and promising connections.

XR Brands Taps Josh Ortiz for Director of Education and Outreach

XR Brands has promoted sex educator Josh Ortiz to director of education and outreach.

Show More