"I am extremely excited about joining ExpressPro," Andrews told XBIZ. I think the value I'm going to bring to the company and to the adult industry at large is to help bridge the technology gap over the last couple of years where adult companies are no longer leading in terms of technology. Additionally, helping them understand how to market to consumers and become a middle market. There's a huge opportunity, and one that I can assist with."
Previously, Andrews ran the adult category for the "sponsored search" group at Yahoo! where he created an all-adult editorial team, increased the number of keywords available to adult advertisers, and built in support for adult industry advertisers in the next-generation ad platform.
Andrews also has served as CEO of Adult Media Network and Calanuk Software Development.
ExpressPro is owned by GEC Media and is located in Santa Monica, Calif.
For more information, visit ExpressPro.com.