Grooby Talks Evolution of Trans Porn on Vice, Glamour

Grooby Talks Evolution of Trans Porn on Vice, Glamour

LOS ANGELES — Grooby’s marketing and edditorial director Kristel Penn is featured in an interview with Vice.com, in addition to an article by Lynsey G. published earlier this week on Glamour.com.

“Our company is constantly evolving and we've many ideas that have yet to be realized, including having all the relevant site names changed by the end of this year,” said Steven Grooby. “It's encouraging to see mainstream media able to report factually on the adult industry and show it in a positive light. While Grooby is by no means representative of an ideal company in its business and ethics, it is striving to attain that.”

In Glamour.com’s piece, “How Mainstream Porn is Finally Making Room for Trans Performers,” Penn lent her voice to discuss trends in trans porn, insight to Grooby’s rebrand and the road ahead for the company. She is featured alongside industry professionals such as Adam Grayson, Tobi Hill-Meyer, Kelly Pierce, Venus Lux, Dana Vespoli, Buck Angel, Cyd St. Vincent, Viktor Belmont and Alyx Fox.  

Grooby was also recently featured on Vice.com in an interview with Penn titled, “This Leading Trans Porn Company is Wiping Slurs from Its Site,” which discusses their recent rebrand from ShemaleYum.com to GroobyGirls.com and its significance within the trans adult industry.

“Both interviews were once in a lifetime opportunities to discuss the evolution of Grooby and the road ahead for us,” added Kristel Penn. “Most aren’t privy to everything that takes place behind the scenes leading up to a big decision like this, so I appreciated being able to share that process with readers outside of our industry. Stigma around porn still abounds, but the more we discuss the adult industry as a three-dimensional and evolving environment, the more we can hopefully educate others about it.”   

Last month Grooby rebranded its flagship site (ShemaleYum.com) to the new GroobyGirls.com. Earlier this week its site, BlackShemaleHardcore.com, was rebranded to BlackTGirlsHardcore.com.

More site and DVD-line rebrands are in the works and will be rolling out in the months to come, the company reported. For more information, visit Grooby.com.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Matthew Meier Talks Confidence, Chemistry and Acclaimed Craft

Matthew Meier is riding high. At the 2025 Euro XMAs, he not only took home a Best Sex Scene trophy for the second year in a row, but was also crowned Male Performer of the Year.

Penthouse Names Liana Love November's 'Pet of the Month'

Penthouse Magazine has named model Liana Love as Pet of the Month for November.

Blake Blossom, Scarlet Skies & Sky Wonderland Star in Blacked Orgy

Blake Blossom, Scarlet Skies, and Sky Wonderland star with Isiah Maxwell, Jax Slayher, and Hollywood Cash in the latest orgy release from Vixen Media Group (VMG) studio imprint Blacked.

Eve Sweet on Turning Sexual Energy Into Crowning Glory

‘I was literally crossing my fingers,” says Eve Sweet, recalling the moment just before her name echoed through the Theater Amsterdam and she walked onstage to be crowned 2025 Euro XMAs Female Performer of the Year. “I was thinking, ‘Please, I worked very hard for this.’”

Octavia Red Makes Wicked Debut in 4th Installment of 'Viewer Discretion Advised'

Octavia Red has made her Wicked Pictures debut in the fourth scene from the studio's latest feature, "Viewer Discretion Advised."

Kimmy Kimm Lands Cover of Playboy Sweden

Playboy magazine’s Swedish edition has selected Kimmy Kimm as the cover model for its Nov. issue.

Lilly Bell Stars in Latest From Girlsway

Reigning XMAs Girl/Girl Performer of the Year Lilly Bell stars with Blake Blossom in “Roleplay with Me: The Case of the Canceled Party,” from Girlsway.

Madison Morgan Performs 1st Anal, Makes Elegant Angel Debut in 'Big Wet Asses 33'

Madison Morgan performs her first anal scene and makes her Elegant Angel debut in the thirty-third volume of "Big Wet Asses."

Zariah Aura, Yhivi Front Latest From TransSensual

Zariah Aura and Yhivi star in the latest scene from Mile High Media studio imprint TransSensual, titled “Two Slutty Clowns.”

Ana Foxxx Featured in Latest From Kink.com

Ana Foxxx stars with Baxxx in the new scene from Kink.com, titled “Teasing Her Toy.”

Show More