Trigg Laboratories Launches Wet Naturals

VALENCIA, Calif. — Trigg Laboratories Inc. has introduced their new line of glycerin-free, paraben-free Wet Naturals Body Glides, in line with the company's outlook on the growth of home party and boutique markets.

"The DVD market is going down, so there are more toys and hard goods that are coming into play as far as retailers go," Vice President of Marketing Jennifer Martsolf told XBIZ. "The home party market is huge; people don’t want to go to bookstores anymore. [The home party market] is driven by women, so it has to be better and softer and more romantic. Products formulated especially for women seemed a natural fit."

Martsolf said Trigg worked on the flavor blend extensively. The Wet Naturals formulas include Aloe Vera, Vitamin E, Vitamin C, and Red Clover, Cranberry and Grapefruit Seed Extracts, and the Sensual Strawberry body glide is naturally flavored.

"It is not sweet like most flavored lubricants and it doesn’t have any aftertaste," Martsolf said. "I have a bottle on my desk and I keep on tasting it. It’s really delicious.”

The line was first launched at the International Lingerie Show in Las Vegas in April, and Martsolf told XBIZ the products are very popular with adult stars. Though she said Trigg has never had a spokesmodel, they recently did a photoshoot with Penthouse Pet Jamie Lynn. The company is also planning an advertising campaign in Cosmopolitan magazine this fall.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Pjur Sponsors Düsseldorf's Sex Now Exhibition

Pjur is sponsoring Sex Now Exhibition at NRW-Forum in Düsseldorf, running through May 3, 2026.

Angelface Baddies Debuts 'Daddies for Baddies' Line

Wellness brand Angelface Baddies has introduced its new Daddies for Baddies line of men's wellness products.

Orion Debuts 'RC Vibrating Butt Plug' From 'Anos' Line

Orion Wholesale has introduced the RC Vibrating Butt Plug with Flexible Arms from its Anos line.

Playharda Wholesale, Pure Envy Ink European Distribution Deal

Playharda Wholesale has signed a deal with pleasure brand Pure Envy for distribution in the U.K. and Europe.

XR Brands Launches 'Creature Cocks' Line

XR Brands has introduced its new Creature Cocks collection of men's underwear.

Tenga Launches 2025 Christmas Advent Calendar

Pleasure brand Tenga has launched a 2025 Christmas Advent calendar, now available for pre-order.

The Dungeon Store Debuts 'Thing Noir' Violet Wand Attachment

The Dungeon Store has released the Thing Noir violet wand conductive e-stim accessory.

Pjur, Magasin du Nord Partner for 'Flex Area' Campaign

Pjur and retail brand Magasin du Nord have partnered for the wellness brand’s Flex Area campaign.

Kheper Releases New 'Think Like a Slut' Party Game

Kheper Games has released the new "Think Like a Slut" party game.

Honey Play Box, Creative Conceptions Ink European Distro Deal

Honey Play Box has signed a deal with Creative Conceptions for distribution in the U.K. and Europe.

Show More