Berman Innovations, Sliquid Partner for POP Lube

Berman Innovations, Sliquid Partner for POP Lube

BOSTON — Berman Innovations has collaborated with premier personal lubricant manufacturer Sliquid to create the silicone hybrid POP Lube.

POP Lube is formulated with a thinner consistency, created specifically for use with its patented ejaculating dildo, POPDildo.

“I have been a longtime fan of the Sliquid team and their products, so it’s a real pleasure to have the opportunity to work with them,” said Stephanie Berman Berman Innovations, president and founder. “Since quality and safety are of the utmost importance to me and my product offerings, Sliquid was the perfect fit for this collaboration. I love what we have created, and think it will be an incredible and luxurious add-on to the POPDildo line!”

Sliquid founder Dean Elliot said that he first heard of the POPDildo/The Semenette a few years ago, when a close friend and her partner were trying to conceive.

“Shortly after the birth of their adorable baby girl, a few other folks in my life were having babies of their own, due to using POPDildo,” he said “Stephanie has created an incredible device — it’s so much more than a sex toy, it’s truly a ‘baby maker,’ and I’ve been impressed since day one. When Stephanie reached out to co-brand with Sliquid, we jumped in without hesitation!”

The semen-like formulation of POP Lube starts with purified water and plant cellulose, and is blended with 12 percent pharmaceutical-grade silicone as well as creamy emollient esters for its “luxurious and creamy” glide.

According to the company POP Lube has the easy-to-cleanup characteristics of most water-based lubricants, with the added longevity of a silicone product. The added emollients help to create a soft, padded texture. POP Lube is glycerine- and paraben-free, and can be used by couples and for solo use.

POP Lube is now available for $14.99 for a 4.2oz bottle. To purchase, visit POPDildo.com.

Retailers interested in carrying POP Lube may contact Berman at Stephanie@TheSemenette.com or Michelle Marcus at Sliquid, at Michelle@Sliquid.com.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

2026 XBIZ Exec Awards Pre-Noms Open With Debut of New 'Impact' Honors

XBIZ is pleased to announce that the pre-nomination period for the 2026 XBIZ Exec Awards, the adult industry’s premier career honor, begins today and runs through Oct. 14.

ProDx Health Launches 'Priority Club' Expedited Testing Program

ProDx Health has launched its new Priority Club expedited testing program.

Creative Conceptions Increases Satisfyer Inventory

Creative Conceptions is now distributing over 150 new items from Satisfyer.

We-Vibe Debuts 'Chorus Pro' Vibrator

We-Vibe has introduced its new Chorus Pro vibrator for couples.

Orion Debuts 'Flexible Butt Plug' From 'Anos' Line

Orion Wholesale has introduced the Flexible Butt Plug with Vibrations from its Anos line.

Nadia El Tamimy Joins LonBrook Sales Team

Nadia El Tamimy has joined the sales and account management team at LonBrook.

Happy Mind Debuts 'Mood-and-Arousal' Microdose Tablets

Wellness brand Happy Mind has introduced its new Mood-and-Arousal microdose tablets.

Like a Kitten, JO Partner for Campaign

Pleasure brand Like a Kitten and wellness brand JO have partnered for a marketing campaign.

European Patent Office Board of Appeals Revokes EIS GmbH Patent

The European Patent Office (EPO) Board of Appeals last week ruled in favor of pleasure brand LELO in the company's ongoing dispute with Satisfyer parent company EIS GmbH.

b-Vibe Butt Plug, Anal Beads Named Among GQ's 'Best Anal Toys'

B-Vibe's Triplet Vibrating Anal Beads and Rimming Plug 2 were both named among GQ Magazine's "Best Anal Toys" roundup.

Show More