XR Brands Names Michael Guilfoyle as International Sales Manager

XR Brands Names Michael Guilfoyle as International Sales Manager

HUNTINGTON BEACH, Calif. — XR Brands has tapped Michael Guilfoyle as its new international sales and marketing manager.

Guilfoyle brings to XR Brands six years of adult sales and retail experience, plus 23 years of mainstream marketing and development knowledge to contribute to the company’s ongoing growth within the fetish and BDSM markets.  

“I’m accustomed to the competitive nature of this industry and have always enjoyed working with product lines that require hands-on sales trainings, which makes me a great fit for this role at XR Brands,” Guilfoyle said. “In my years in adult, I led a team that took a product from concept to market on four continents, and I flew more than 550,000 miles to pitch the product in person to make sure our message was clear.

“I will bring that same dedication and energy to XR Brands while increasing exposure to its product lines and streamlining our international sales efforts in an even more strategic way.”

Guilfoyle also will provide “fresh perspective and vision” to XR Brands’ external communications efforts via marketing, social media and mainstream publicity.

“Michael has an extensive background in marketing and development, which is invaluable to us,” XR Brands’ Rebecca Weinberg said. “He has taken multiple products through the entire manufacturing and marketing process, as well as successfully bridged the gap between mainstream and adult. Michael shares XR Brands’ work ethic and drive for success, which makes him a valuable addition as a key member of the XR Brands team.”
 
To view the full XR Brands catalog, click here.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Orion Debuts Expands 'Fantasy' Line From Cottelli

Orion Wholesale has added four new lingerie sets to its Fantasy collection by Cottelli.

Biird's 'Namii' Highlighted in Bustle Magazine

Bustle Magazine has featured Biird’s Namii in a roundup about clitoral stimulators.

Blush Expands 'Aria' Collection With 4 New Vibes

Blush has introduced four upgraded versions of vibrators from its Aria collection.

We-Vibe Debuts 'Melt 2' Vibrator, Air Pulse Massager

We-Vibe has introduced its new Melt 2 vibrator/air pulse massager.

Full Circle Expands 'Savage Me' Line of Male Torsos

Full Circle has expanded its line of Savage Me male torsos.

Nalpac, Entrenue Sign Distro Deal With Like A Kitten

Nalpac/Entrenue has inked a deal to distribute Like A Kitten pleasure products.

XBIZ Retreat Reloads Amsterdam Edition, Set for Sept. 2-5

XBIZ Retreat is making its highly anticipated return to Amsterdam, set for Sept. 2–5 at the chic Park Centraal Hotel.

Fantasy Gifts NJ Unveils 'Shave Stix' With Product Launch Event

Sexual wellness retailer Fantasy Gifts NJ introduced its new Shave Stix during a special event at its Lumberton location on April 17.

Motorbunny Now Available on 'Throne' Gift Platform

Motorbunny pleasure products are now available on Throne gift platform.

Honey's Place Now Distributing Camtoyz

Honey's Place is now distributing Camtoyz pleasure products.

Show More