XR Brands Names Michael Guilfoyle as International Sales Manager

XR Brands Names Michael Guilfoyle as International Sales Manager

HUNTINGTON BEACH, Calif. — XR Brands has tapped Michael Guilfoyle as its new international sales and marketing manager.

Guilfoyle brings to XR Brands six years of adult sales and retail experience, plus 23 years of mainstream marketing and development knowledge to contribute to the company’s ongoing growth within the fetish and BDSM markets.  

“I’m accustomed to the competitive nature of this industry and have always enjoyed working with product lines that require hands-on sales trainings, which makes me a great fit for this role at XR Brands,” Guilfoyle said. “In my years in adult, I led a team that took a product from concept to market on four continents, and I flew more than 550,000 miles to pitch the product in person to make sure our message was clear.

“I will bring that same dedication and energy to XR Brands while increasing exposure to its product lines and streamlining our international sales efforts in an even more strategic way.”

Guilfoyle also will provide “fresh perspective and vision” to XR Brands’ external communications efforts via marketing, social media and mainstream publicity.

“Michael has an extensive background in marketing and development, which is invaluable to us,” XR Brands’ Rebecca Weinberg said. “He has taken multiple products through the entire manufacturing and marketing process, as well as successfully bridged the gap between mainstream and adult. Michael shares XR Brands’ work ethic and drive for success, which makes him a valuable addition as a key member of the XR Brands team.”
 
To view the full XR Brands catalog, click here.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Onahole Debuts New 'KYO' Cock Ring Collection

Pleasure brand Onahole has introduced its new KYO line of cock rings.

Deviate Launches Adult Industry Graphics Company Gala Design

Pleasure brand Deviate Network has incorporated its graphics department as its own adult industry-focused design company, Gala Design.

Orion Debuts New Styles From 'Svenjoyment' Line

Orion Wholesale has released four new styles from its Svenjoyment line.

Monster Cocks Debuts 'Screamer' Dildo

Pleasure brand Monster Cocks has introduced its new dildo, the Screamer.

Kheper Debuts New 'Hot Naked Men' Playing Cards

Kheper Games has introduced its new "20 Years of Hot Naked Men" deck of playing cards.

Tiffani Madison Debuts Her Fleshlight Pro Stroker

Tiffani Madison has debuted her new Fleshlight Pro stroker, modeled on her anatomy.

Dame Debuts Limited-Edition 'Toy Stories' Book

Sexual wellness brand Dame has partnered with 11 erotica authors for a limited-edition book, titled “Toy Stories.”

Our Erotic Journey Expands Lineup With New Dildo Collection, Vibe & Stroker

Our Erotic Journey has debuted a new stroker as well as a new collection of dildos and expanded its Sublime collection of vibrators.

B-Vibe Spotlighted on Reviewed.com

B-Vibe has been featured in a Reviewed.com round-up of top-rated anal toys by writer Ryan Yates.

Orion Debuts New Style From Cottelli Lingerie

Orion Wholesale has added a new style from its Cottelli lingerie line.

Show More