Berman Innovations in Distro Deal With Australia's Sugar And Sas

SYDNEY — Berman Innovations, creator of POP by The Semenette / POPDildo, today announced a distribution deal with Sugar And Sas, a boutique wholesaler and distributor of sex toy and novelty products for the Australian market.

“I am thrilled Sugar And Sas will be distributing POP to the Australian market,”  Berman Innovations CEO Stephanie Berman said. “They have a fantastic team, and I love their attention to detail when it comes to smaller, boutique brands. It was an easy decision to have them as our Australian distributor, and I’m excited to see the positive response from this partnership.

“We have received a wonderful response from the Australian market thus far, and to have Sugar And Sas on board to make POP more widely accessible is fantastic. I strive to provide customers with the highest level of customer service along with quality products, and am confident this partnership will achieve that and more.”

POPDildo allows partners to mimic traditional intercourse through its proprietary inner tubing and pump system, complete with ejaculation.

"After its success overseas, we are thrilled to be offering POPDildo to Australian retailers,” said Rose Hunt, sales manager for Sugar And Sas.

Australian retailers interested in carrying POPDildo may email rose@sugarandsas.com to place their orders.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Woodhull Survey Reveals Concern Among Sex Educators Over AV Laws' Impact on Access

A national survey of sex educators by the Woodhull Freedom Foundation found that a majority of sex educators and sexual health professionals are concerned that age verification (AV) laws will negatively impact access to information and resources.

Metro Distributors Taps Nancy Cosimini for Sales Account Manager

Metro Distributors has hired industry veteran Nancy Cosimini as its newest sales account manager.

OTouch Debuts 'YU-BattleHelm' Vibe Set

OTouch has introduced its YU-BattleHelm couples vibrator set.

Orion Debuts 'G-Spot Vibrator With Rotating Tickler' From Sweet Smile Line

Orion Wholesale has introduced the G-Spot Vibrator With Rotating Tickler from its Sweet Smile line.

CalExotics Expands 'Connect' Line

CalExotics has expanded its app-controlled Connect line with three new products, Explorer, Warming Wand, and Advanced Probe.

JO Debuts 'Vitalize' Skincare Line

JO has introduced its new Vitalize collection of skincare products.

Group C CEO Helena Catoir Collaborates With Pierre Woodman on 'Woodman Casting' Game

Helena Catoir, CEO of board game company Group C, met with casting director Pierre Woodman to discuss the upcoming release, “Woodman Casting X — The Game.”

Blush Debuts 'Candice' From 'EnLust' Stroker Collection

Blush has introduced the new Candice stroker sleeve from its EnLust line.

Honey Play Box Introduces 'Vibrosa Mini' Egg Vibe

Honey Play Box has debuted its new Vibrosa Mini app-controlled egg vibrator.

Blush Introduces 'Temptasia Ardor' Collection of Bondage Accessories

Blush has debuted its Temptasia Ardor collection of bondage accessories at the Altitude Intimates Show in Las Vegas.

Show More