Topco Now Shipping 'Lure Black Label' Pheromone-infused Fragrances

Topco Now Shipping 'Lure Black Label' Pheromone-infused Fragrances

LOS ANGELES — Topco is now shipping its new Lure Black Label pheromone-infused fragrances scientifically designed to send subtle scent signals to the opposite sex.

Based on the chemistry of the attractant alpha-androstenol, Lure Black Label triggers intrigue and confidence with understated scent profiles developed in Topco’s U.S.-based laboratory and is available in three versions: “for him,” “for her,” and “you & me,” a special unisex scent.

“Spring has officially sprung, the sun’s out longer, and shoppers are getting in the mood for summer romance, which is why Lure Black Label is a must-have for stores in the know,” Topco COO Autumn O’Bryan said. “Pheromone-based products are strong sellers, thanks to their intriguing capabilities, and Lure Black Label boasts a brand name that retailers know.”

Lure Black Label features sleek matte black packaging for a modern and sophisticated look. Its discreet “Chemistry of Passion” branding allows Lure Black Label ideal to be displayed alongside lingerie, candles, and sensual enhancers. Each case ordered comes with a free tester for in-store sampling.

“Lure Black Label scents are the perfect companion to sexy swimsuits, lingerie sets, and other softer lifestyle items that help users be their most confident and authentic selves,” O’Bryan said. “Great for pool parties, beach vacations, and summer flings, these pheromone sprays give shoppers something unique to get excited about.”

To order Lure Black Label or learn more about Topco’s lab and cosmetics capabilities, email

To view Topco’s full catalog, visit