Pure Romance Launches Luxury Brand Euforia

Pure Romance Launches Luxury Brand Euforia

CINCINNATI — Pure Romance, a woman-to-woman direct seller of intimacy products, has launched a luxury brand called Euforia.

“Euforia is the result of years of development on a sophisticated addition to our already popular Pure Romance lines,” said Chris Cicchinelli, president and CEO of Pure Romance. “Euforia features a high-end assortment of romance products and lingerie, exquisitely packaged and constructed with the highest quality materials and is a luxurious addition to your own collection, or a perfect Valentine’s Day gift for you and your partner.”

The Euforia line includes a curated collection of intimacy accessories, lotions, jewelry and sleepwear. Accessories are constructed with soft silicone and 18-karat rose gold details. The collection features Caleo warming technology. The jewelry line features the Ascent Bangle and Pendant, both plated in 18-karat rose gold, accented with the Euforia insignia. Each jewelry piece is a limited-edition creation.

The Euforia lotions collection includes a firming cream blend of caffeine and botanical extracts with an ultra-nourishing formula for the skin. The luxe Euforia sleepwear collection features a camisole, t-shirt and shorts, all spun with bamboo fibers designed to adapt to body temperature while naturally wicking away moisture.

The Euforia line is available now at ShopEuforia.com.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Playboy Launches Model Search for Honey Birdette Lingerie Collab

Playboy has launched a global model search for the face of the company's exclusive collaboration with lingerie brand Honey Birdette.

Xgen Expands Distro Deal With East Coast News

Xgen Products has expanded its distribution deal with East Coast News (ECN), with the latter now carrying the Lapdance Lingerie and Envy Menswear lines.

Orion Debuts 'Beasty' Jumpsuits

Orion Wholesale has introduced its new Beasty Suits reptilian role-playing jumpsuits.

Eldorado to Host 'Virtual Elevation' Webinar With Lovehoney

Eldorado Trading will host its next "Virtual Elevation," a live, private webinar for retailers, featuring Lovehoney Group's John Marinello and Kim Card, and Eldorado Marketing Director Nathan Morimitsu, on April 23 at noon PDT.

Sportsheets Expands 'Shadow' Collection

Sportsheets has expanded the Shadow collection from its Sex & Mischief line of BDSM gear.

COTR Acquires Together Brand

COTR, Inc. has acquired the assets and distribution rights of pleasure brand Together.

Kiiroo Introduces New Leigh Raven Mouth Stroker

Kiiroo has debuted the new FeelLeigh Raven mouth stroker sleeve from its FeelStar line.

Xgen Hosts 'Ask a Sexologist' Events in Arizona

Xgen Products has wrapped up its “Ask a Sexologist” in-store event series featuring resident sexologist Dr. Mindy at Fascinations retail locations in Arizona.

Kyle Sievert, Rachael Wolfe Join Full Circle Sales Team

Kyle Sievert and Rachael Wolfe have joined the sales team at Full Circle.

Tennessee Bill Would Require Warnings on Adult Stores

The Tennessee Senate has passed a bill requiring adult stores, theaters and other establishments in the state to post warning signs cautioning patrons that they “may be contributing” to sexual assault and human trafficking.

Show More