CHATSWORTH, Calif. — NS Novelties has announced it is welcoming Jesus Ruiz to its sales team. Ruiz joins the XBIZ Award-winning manufacturer as it continues to expand its brand globally.
“I am thrilled to have the opportunity to work at NS Novelties," Ruiz said. "I have always admired NS Novelties’ creativity, innovation and choice of materials. I'm extremely excited and look forward to getting out there with my new team, promoting the brand and being a part of their amazing growth. It's the next step in my incredible journey within this industry."
Ruiz brings with him more than three years of sales and merchandising experience, including stints with Pipedream and Oxballs. His responsibilities at NS Novelties will include expanding current relationships with domestic and international accounts, attending tradeshows and growing the brand globally.
"The answer to increasing sales is educating the distributor, retailers and consumer about the reasons for a product’s existence," Ruiz explained. "I feel like the more they know about the product, the more they will love it and appreciate its availability.
“The term 'sexual wellness' is being used a lot and folks are looking to educate themselves,” he continued. “Taboos are being lifted. Guys are more open to sexual experimentation. It’s an exciting time to be in this position at this stage. I am really looking forward to representing the NS Novelties brand to the world."
NS Novelties’ managing director Lavi added, "NS Novelties is happy to welcome Jesus aboard. We are extremely impressed with his knowledge and expertise. He brings with him a stellar reputation and is highly regarded within the industry. We truly look forward to having him on the team."