Adult Marketing Agency Arm Candy Creative Starts Up

Adult Marketing Agency Arm Candy Creative Starts Up

TORONTO — A new marketing agency specializing in adult entertainment has opened shop.

Arm Candy Creative — started up by Dave Strauss, Jamie Wolkove and Jordan Shea — offers a full slate of marketing services “that are aimed at helping brands cross over from one industry to another,” the trio of co-founders said.

The agency’s menu of offerings includes creative services, media planning, public relations, events and promotions, social media, content production, talent management and marketing strategy.

“It’s an exciting time to be a marketer,” Strauss said. “With brands under pressure to find new, cost effective ways of reaching their target audience, and with stigmas traditionally associated with the adult entertainment industry beginning to erode it’s time for marketers to start playing ball on the same field.”

Shea said that if, for example, a start-up wants to target males 18-34 but are forced to operate on a shoestring budget, “an adult campaign can get them serious reach, at a fraction of the cost of a mainstream campaign.”

“On the other hand, if an adult advertiser is interested in running a campaign on mainstream media, we can help facilitate that as well,”Shea said.

Wolkove noted that the co-founders “diverse experience building integrated marketing campaigns for top-tier brands in both mainstream and adult settings, combined with each co-founder’s distinct skill sets, puts Arm Candy Creative in a unique position to support brands on both sides of the fence.”

The name “Arm Candy” was chosen to symbolize the client/agency relationship, the co-founders state on their website. "As your arm candy, it’s our duty to support you, to make you look and feel better and to give you the confidence you need to achieve your goals," its website said.

Arm Candy Creative recently received one of its first testimonials from  Philip Del Rio, vice president of retail at Hustler Hollywood.

“It’s been an absolute pleasure working with Arm Candy Creative,” he said. “Their high quality of work, attention to detail and flexibility under tight timelines have made them an integral part of our external marketing team.”

For inquiries, contact info@armcandycreative.com

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Former Backpage CEO Carl Ferrer Sentenced to 3 Years Probation, $40,000 Fine

Former Backpage.com CEO Carl Ferrer was sentenced in federal court today to three years' probation and a $40,000 restitution fine for a conspiracy conviction related to money laundering through the defunct website.

Pineapple Support to Launch 'Wellbeing by PS' Initiative

Pineapple Support has announced its Wellbeing by PS initiative, naming new team member Amber Madden to head the project.

Playboy Wins $81 Million Judgment in Chinese Licensing Arbitration

Playboy Inc. was awarded $81 million in damages on Monday by the Hong Kong International Arbitration Centre, in a licensing dispute with former partner New Handong Investment (Guangdong) Co. Ltd.

GirlsDoPorn Owner Michael Pratt Sentenced to 27 Years

Michael Pratt, former owner of the website GirlsDoPorn, has been sentenced to 27 years in federal prison.

TrustyFans Introduces New Blog

Creator directory TrustyFans has introduced an official blog to its site, titled "From Hidden to Hype."

JustFor.fans' Dominic Ford Featured in Wired Magazine

JustFor.fans Founder and CEO Dominic Ford is featured in a new article in Wired Magazine, titled "The Internet Revolutionized Porn. Age Verification Could Upend Everything."

Dr. Charlotte Gaydos Joins ProDx Health Advisory Board

Dr. Charlotte Gaydos has joined the Advisory Board of ProDx Health.

Aylo Fined $5 Million as FTC, Utah Settle Safety Practices Complaint

The Federal Trade Commission and the state of Utah on Wednesday settled a complaint against Aylo, requiring the company to pay a $5 million penalty and implement measures to prevent illegal content from appearing on its sites.

New AI Companion Platform 'Pornstar.love' Launches

Pornstar.love, a new AI companion platform, has officially launched.

Pineapple Support, Stripchat to Host 'Navigating Thoughts of Suicide' Support Group

Pineapple Support and Stripchat are hosting a free online support group to help performers deal with suicidal ideation.

Show More