Adam & Eve Surveys Consumers on Open Marriage

Adam & Eve Surveys Consumers on Open Marriage

HILLSBOROUGH, N.C. — AdamAndEve.com asked more than 1,000 adults if they could have an open marriage — a marriage or relationship where both partners agree they may each have sexual relations with others.

Of those polled, 9 percent of the women and 17 percent of the men said they would be agreeable to an open marriage. Eighty-one percent of the women and 67 percent of the men said they were not open to it, and 10 percent of the women and 16 percent of the men were unsure.

“Current research shows that around 5 percent of the U.S. population are involved in open relationships,” AdamEve.com sexpert Dr. Kat Van Kirk said. “Open relationships are not for everyone, but it is encouraging to see that more and more people are open to the idea that sex — and relationships — do not follow a one-size-fits-all rule.”

Adam and Eve Director of Marketing Chad Davis said, “Adam & Eve is proud to provide a wide array of products to enhance lovemaking on any level. Our primary goal is to promote healthy sexuality between consenting adults.”

The web-based survey, conducted by an independent third party survey company, of more than 1,000 American adults age 18 and up, was sponsored by Adam & Eve to study sexual preferences and practices.

"Sex Chat with Dr. Kat" can be found on podcasts through iTunes or DrKat.com. Her book, “The Married Sex Solution: A Realistic Guide to Saving Your Sex Life,” can be found on Amazon.com.

For more information about Adam & Eve, visit AdamEve.com.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Beisar Introduces 'E-Stim Anal' Collection

Beisar has debuted its new E-Stim collection of anal pleasure products.

Hankey's Toys Debuts UnicornHorn48 Silicone Lifecast Dildo

Mr. Hankey's Toys has introduced its newest silicone lifecast dildo, modeled on the anatomy of creator UnicornHorn48.

Rouge Opens US-Based Warehouse

U.K. pleasure brand Rouge has revealed that it will expand into the United States with a new U.S.-based warehouse.

Romantix-Fargo Zoning Dispute Heads Back to District Court

A federal appeals court on Thursday ruled that zoning officials in Fargo, North Dakota, acted in an “arbitrary and capricious” manner when they prevented sex toy retailer Romantix from opening a planned retail store in that city.

Sex Expo to Make Long-Awaited L.A. Return in January 2027

Sex Expo, the nation’s pioneering sexual wellness event, will make its long-awaited return Jan. 7-10, 2027.

Male Power Debuts 'WOW' Collection

Male Power has introduced its new WOW collection of men's underwear.

CalExotics Debuts New Vibrator Collection From 'California Dreaming' Line

CalExotics has introduced its Summer Lovin’ vibrator collection from its California Dreaming line.

Male Power Debuts 'Mesh 2.0' Collection

Male Power has introduced its new Mesh 2.0 collection of men's underwear.

Full Circle Debuts 'Big Juicy Booty' Collection From 'Savage Me' Line

Full Circle has introduced its Big Juicy Booty torso collection from its Savage Me line.

Orion Introduces 2 New Styles From Cottelli Lingerie

Orion Wholesale has debuted two new styles from its Cottelli Lingerie line.

Show More