Williams Trading Launches Month-Long Holiday Sale

PENNAUKEN, N.J. — Williams Trading Co. has launched a month-long holiday sale featuring pleasure products from CalExotics, System JO, Wicked Sensual Care, Hott Products and Joyboxx. The sale, which excludes new releases and is supported with free e-learning at Williams Trading University (WTU), will conclude on Saturday, Dec. 31 at 3 p.m. EST. 

Williams Trading said that Cal Exotics “pioneered female-friendly products, introducing powerful motors backed by an industry-leading warranty that were designed for women by women” and described Wicked Sensual Care as “one of the fastest growing lines of lubricants and sensual enhancements on the market today.” System JO’s products range from lubricants and gels to performance enhancers.

“Each of these manufacturers are adult industry veterans with a long-standing history on the retail floor,” said Erin Viereck, marketing and vendor liaison for Williams Trading Co. “This is a great time for retailers to stock up for the holidays. Examine inventory levels, inspect the store’s budget and reorder any impulse items and other top sellers to capitalize on the extra exposure.”

Joyboxx with Playtray, Williams Trading said, “is one of the only hygienic adult toy storage systems that protects sex toys, people and furniture before, during and after sexual play.”

“Joyboxx is supporting this sale with free POS signage while supplies last,” said Scott Dantis, director of sales and marketing for Williams Trading Co. “These beautifully designed counter adverts are free by contacting your Williams sales rep.”

Hott Products' line of edibles includes lollipops, mints, gum and bachelorette items.

For more information on Williams Trading Co., visit their official website or follow them on Twitter.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Blush Introduces 'Temptasia Ardor' Collection of Bondage Accessories

Blush has debuted its Temptasia Ardor collection of bondage accessories at the Altitude Intimates Show in Las Vegas.

SVibe Debuts 'Snail Twinn' Vibe

SVibe has introduced the new Snail Twinn clit-hugging vibrator.

Nalpac Releases 2026 Spring Lingerie Catalog

Nalpac has released its 76-page 2026 spring lingerie catalog, featuring hundreds of products.

Blush Introduces 'Queens Reign' Vibe Collection at Altitude Intimates

Blush has debuted its Queens Reign vibrator collection at the Altitude Intimates Show in Las Vegas, which runs until Tuesday.

Orion Debuts New Style From 'Cottelli Party' Line

Orion Wholesale has added a new style from its Cottelli Party line.

Eye of Love to Debut 'Kiss Chemistry' Collection From 'Matchmaker' Line at Altitude Intimates

Eye of Love will introduce the Kiss Chemistry lip gloss collection from its Matchmaker line at the Altitude Intimates Show in Las Vegas, which begins on Sunday.

XBIZ, EroSpain Partner for 'Ibiza Experience'

XBIZ and EroSpain have teamed to co-host the Ibiza Experience, an exclusive, invitation-only gathering of the global pleasure industry’s premier brands and retail buyers, set for Sept. 22-25 at the five-star Ibiza Gran Hotel.

Dr. Tush to Debut 'Redefined Anal Plug Collection' at Altitude Intimates

Dr. Tush will introduce its new Redefined Anal Plug Collection at the Altitude Intimates Show in Las Vegas, which begins on Sunday.

Hankey's Toys Debuts Lance Woods Silicone Lifecast Dildo

Mr. Hankey's Toys has introduced its newest silicone lifecast dildo, modeled on the anatomy of performer Lance Woods.

Nasstoys to Debut 'Sky' Vibe Collection at Altitude Intimates

Nasstoys will introduce its Sky vibrator collection at the Altitude Intimates Show in Las Vegas, which begins on Sunday.

Show More