Glamour Previews Lovehoney's New Fifty Shades Line

Glamour Previews Lovehoney's New Fifty Shades Line

LONDON — As the world awaits “Fifty Shades Darker,” the upcoming film sequel to “Fifty Shades of Grey,” Glamour today previewed Lovehoney’s new collection inspired by the second movie.

Glamour said that the London-based sex toy retailer went with a chic, all-black set of toys this time around. All told there are 15 new products.

“In contrast to the company's original Fifty Shades collection — which offers tamer products like lube and vibrators, along with kinkier ones — the set based on the sequel is almost exclusively devoted to bondage,” Glamour noted.

The Fifty Shades Darker line includes nipple clamps, handcuffs, a paddle, a clitoral clamp and a collar with a chain and a spreader bar, among other products.

“Fifty Shades Darker,” the film, is slated for release on Valentine’s Day. Its cast includes Jamie Dornan, Dakota Johnson, Kim Basinger and Eric Johnson.

Lovehoney, which owns the license to design and manufacture the official line of Fifty Shades pleasure products, hopes to capitalize on the second installment of the trilogy and a new wave of demand for erotic apparel and equipment.

"We've worked closely with E. L. James and used materials like stainless steel, premium silicone, and glass to make this collection one of our best yet," according to Lovehoney's site.

For those curious about “Fifty Shades Darker,” a trailer has been released here.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Orion Debuts 'Masturbator 11'

Orion Wholesale has introduced Masturbator 11 from its What You Never Expected (WYNE) line.

Tenga Debuts 2 New Vibrating Cock Rings

Pleasure brand Tenga has introduced its new paiRING and paiRING+ vibrating cock rings.

Calvista Now Shipping 'Romp' Line From WOW Tech

Calvista has reintroduced WOW Tech’s Romp line of pleasure products to the Australian and New Zealand markets.

OTouch Debuts 'Inscup 4' Stroker

OTouch has introduced its Inscup 4 masturbator.

Full Circle Introduces 2 New Display Planograms

Full Circle has debuted new display planograms for its jewelry line and its bullet vibe collection.

Creative Conceptions Debuts 'Skins' Non-Latex Condoms

Creative Conceptions has introduced the new Skins line of non-latex condoms.

Rouge Group Taps Sean Macauley for Global Sales Manager

U.K. pleasure brand Rouge Group has appointed Sean Macauley as its new global sales manager.

Male Power Debuts 'Gridlock'd' Collection

Male Power has introduced its new Gridlock’d collection of men's underwear.

B-Vibe, Gigi Engle Partner for 'Kink Starter Kit'

B-Vibe and author Gigi Engle have partnered for the limited-edition Kink Curious Kit.

Orion Debuts 'Vibepad Mini' Vibrator

Orion Wholesale has introduced its new Vibepad Mini vibrator.

Show More