HANNOVER — Shots won Company of the Year Award at the EAN and Sign Awards, held during the eroFame trade show last week in Hannover, Germany. And Shots won the EAN award for Fetish Brand of the Year for its Ouch! line of BDSM products.
Shots’ EAN and Sign wins follow other industry awards the company has had in 2016, including Pleasure Product Company of the Year from XBIZ and Foreign Manufacturer of the Year from StorErotica. Shots also won Best New Product Range for Vive at the Adultex Awards.
“2016 will go into the Shots history books as one of the most successful and busiest years ever,” a company representative said.
In 2016, according to Shots, “Vive got introduced to the market and became an instant worldwide hit.”
A Shots representative said, “Shots has also taken their marketing campaigns to a whole new level. They started the year with a massive window display for their brand Vive at the Harmony pilot store, located on Oxford St. in London. Vive was there on display for two whole months. A simple calculation shows that about 33 million people have been reached during that period. And that’s not all; they also released several new types of marketing materials for their various brands, and produced some amazing photo shoots in unique locations with their products.”
Shots said, “We still have a lot of tricks up our sleeve for the upcoming year. We don’t want to spoil the surprise for now, but we are convinced that 2017 will be our year.”