BIELEFELD, Germany — Satisfyer has introduced its new couples toy brand, Partner, which will begin shipping at the end of September.
“With our partner toys, every customer should immediately understand what it is about,” says Jerome Bensimon, vice president of sales for Satisfyer and the new affiliated Partner brand. “Thus, with our new brand, the name already says it all. The selling prices for both toys are at $49.99 and $69.99, including value added tax, and the retail prices offer an attractive margin at $19.99 and $27.99.”
Product developer Dr Karen Mäder said, “Our two new partner toys are not only a design highlight; they also have significant benefits when compared with our competitors’ products: end consumers can purchase both of our partner toys without problems, as both display significant differences. Whilst the We-Vibe design has virtually repeated itself for years, we also address every generation of owners of already purchased We-Vibe products.”
Satisfyer says it has invested a seven-digit amount in patent research and its own solutions.
“The protection of our rights and the rights of third parties are important to us and apply for all countries worldwide,” Bensimon said. “Merely in Canada and Australia, our lawyers are still in negotiations with the patent authorities. In contrast, the situation in the USA, Europe, China, South America, Japan and Russia has been conclusively clarified for us and all necessary patents have been applied for and/or submitted.”
