BURBANK — Sportsheets International, a leader in BDSM and fetish couple’s products, is gearing up for the ANME Founders Show, to be held Jul. 17-19 at the Marriott Airport Burbank Hotel in Burbank, Calif. Sportsheets will be bringing its entire sales team to the event and will be in booths 69, 70 and 80.
“This show, we are featuring the debut of a new trend-setting product line, Midnight,” said Tom Stewart, CEO of Sportsheets.
Most anticipated for the ANME Show, according to Sportsheets, is their new bling accessory collection.
Sportsheets President Julie Stewart said, “Sportsheets has always been a design leader, and we’re capitalizing on what’s hot in the fashion world — and that’s bling. This new collection fits perfectly into the Sportsheets brand of products because the designs are gorgeous and sophisticated while still priced well. Studs are on shirts, handbags and shoes, so why not on your sex toys?”
The addition of 13 new products and two new planograms for the Midnight brand will be available at the ANME Show. Sportsheets will also be releasing two original leather crops for their Edge brand.
Sportsheets, is known for their good/better/best choice of products, which the company said is “what sets them apart from other companies in the adult novelty market."
“We are the only company to bring a good/better/best model to our customers so that they can bring these choices to their retailers,” Tom Stewart said.
Joanne Queenin, executive administrator for Sportsheets, said, “Good (is) Sex & Mischief, good quality with basic features, beginner-friendly with 90 percent of the line under $20. Better is our Sportsheets line with upgraded materials, extra features and expandability, interchangeable with other Sportsheets products. Best is our Edge line: superior materials with premium features and increased durability. In car speak, it’s the Honda Fit, Accord and Acura.”
Julie Stewart said, ““We are so excited about this upcoming ANME and so grateful for Val and all the folks (who) work so hard to make it a wonderful event for all of us. With the addition of new products, we are thrilled to be expanding our lines and giving our customers more product that is sure to spice up a lot of sex lives and stays within our mission of keeping couples connected.”
Sportsheets have seven nominations for the upcoming 10th annual StorErotica Awards, scheduled for Jul. 18 during the ANME Founders Show. Sportsheets are nominated in seven categories: Pleasure Product Company of the Year, Fetish Company of the Year, Marketing Campaign of the Year for Sportsheets’ Manbound, Male Pleasure Product of the Year for the Everlaster Series, LGBT Company of the Year, Luxury Line/Range of the Year for Sexperiments, and BDSM Product of the Year for the Edge Dragon Whip.
Julie Stewart said, “It’s an honor to be named in these important categories, as our team has worked tirelessly this year to develop our brands’ presences both in stores and in consumers’ bedrooms. It’s wonderful to know that the industry has noticed and recognized our efforts. We look forward to celebrating with our friends and colleagues at the show.”