Mainstreaming of Anal Play Benefits 'B-Vibe Rimming Plug'

LOS ANGELES — According to b-Vibe, mainstreaming of anal play has been beneficial for its Rimming Plug.

"No two anuses are exactly the same, and now, consumers have the option to shop a wide selection of plugs, beads, prostate massagers and innovative designs such as the b-Vibe — the first premium plug engineered to incorporate rotating beads for a rimming sensation and powerful tip vibration for orgasmic stimulation," a b-Vibe representative said. "It works with or without its wireless remote control for the ultimate hands-free experience."

Heterosexual men, according to b-Vibe, have been a growth market for anal products. B-Vibe said that when researcher Jon Millward analyzed 1 million sex toy purchases for Lovehoney last year, he found that "single straight guys are almost five times more likely than single straight women to buy a large butt plug and 76 percent more likely than attached straight men."

A b-Vibe spokesperson said, "Thanks to the Internet, more and more people are able to find the right advice, information and products for experiencing the pleasure of anal play. From the privacy of one's home, men, women and couples are able to find how-to's, along with anal-centric porn for inspiration. Anal toys also are increasingly becoming hot commodities."

For more information on b-Vibe, visit their official website or follow them on Twitter.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Orion Expands 'Cotelli Bondage' Line

Orion Wholesale has expanded its Cotelli Bondage collection with five new outfits.

Kheper Releases New 'Adult A...Z' Couples Game

Kheper Games has released its new Adult A...Z party game.

LATAM in Focus: A Look at the Trends Shaping Latin America's Pleasure Products Market

Across Latin America, pleasure shoppers are looking for innovation, but winning their business requires brands to balance aspirational qualities. Consumers are watching every dollar — or peso, Brazilian real, Peruvian sol, etc. — as tariffs, exchange rates and import costs push retail prices upward.

Nobü Adds to 'Essentials' Collection

Nobü has expanded its Essentials collection with three new vibrators.

Blush Expands 'B Yours' Collection

Blush has introduced a new vibrating plug from its B Yours Collection.

We-Vibe Debuts 'Shared Touch' Vibe

We-Vibe has introduced its new Shared Touch vibrator for couples.

Kiiroo Introduces New Tyler Wisby Stroker

Kiiroo has debuted the new Tyler Wisby stroker sleeve from its FeelStar line.

Orion Debuts 'Masturbator 12' From 'WYNE' Collection

Orion Wholesale has introduced the new Masturbator 12 from its What You Never Expected (WYNE) line.

XBIZ Expo Retail Trade Show Heads to L.A. LIVE Jan. 7-10

XBIZ Expo returns Jan. 7-10, 2027, at JW Marriott L.A. LIVE, where pleasure product manufacturers, distributors, retailers and other industry professionals will gather for four days of business, promotion and entertainment.

Beisar Introduces 'Pillar' Fantasy Vibrator

Beisar has debuted its new Pillar fantasy vibrating dildo.

Show More