Mainstreaming of Anal Play Benefits 'B-Vibe Rimming Plug'

LOS ANGELES — According to b-Vibe, mainstreaming of anal play has been beneficial for its Rimming Plug.

"No two anuses are exactly the same, and now, consumers have the option to shop a wide selection of plugs, beads, prostate massagers and innovative designs such as the b-Vibe — the first premium plug engineered to incorporate rotating beads for a rimming sensation and powerful tip vibration for orgasmic stimulation," a b-Vibe representative said. "It works with or without its wireless remote control for the ultimate hands-free experience."

Heterosexual men, according to b-Vibe, have been a growth market for anal products. B-Vibe said that when researcher Jon Millward analyzed 1 million sex toy purchases for Lovehoney last year, he found that "single straight guys are almost five times more likely than single straight women to buy a large butt plug and 76 percent more likely than attached straight men."

A b-Vibe spokesperson said, "Thanks to the Internet, more and more people are able to find the right advice, information and products for experiencing the pleasure of anal play. From the privacy of one's home, men, women and couples are able to find how-to's, along with anal-centric porn for inspiration. Anal toys also are increasingly becoming hot commodities."

For more information on b-Vibe, visit their official website or follow them on Twitter.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Lovense 'Spinel' Vibrator Featured in Wired Review

Lovense's Spinel mini sex machine is featured in a new review on Wired.com.

Creative Conceptions Now Shipping Skins Sexual Health 'Kegels'

Creative Conceptions is now shipping the new Skins Sexual Health kegel balls.

Paradise to Host 'Happy Hour' Event at XBIZ Expo

Paradise Pleasure Products will host a special Happy Hour event during XBIZ Expo 2026.

Fleshlight, Ricky's Room Team Up to Launch New Product Line

Fleshlight and Ricky's Room have partnered to launch the new Fleshlight x Ricky's Room collection.

VVD Debuts 'Rider Desire Black' Sex Machine

Pleasure brand VVD has introduced its limited edition Rider Desire Black sex machine.

b-Vibe to Host 'Pottery & Sip' Event at XBIZ Expo

B-Vibe will host a “Mold Your Fantasy: A Pottery & Sip Experience” in partnership with Pot Studio LA during XBIZ Expo 2026.

LELO Toys Featured on Netflix's 'Emily in Paris'

LELO's Sona 2 Cruise and Soraya Wave appear in episode seven of the latest season of Netflix's "Emily in Paris."

Ball & Chain Debuts New 'Sex Dice' Game

Ball & Chain has introduced its Really Big Sex Position Dice game.

Wicked Sensual Care Debuts New Lube, Kits

Wicked Sensual Care (WSC) has introduced its first aloe-based lubricant and two new Adventure kits.

Sportsheets Expands 'Edge' Collection of Bondage Accessories

Sportsheets has introduced 15 new products from its Expand collection of bondage accessories.

Show More