Net1on1 Reports 20 Percent Increase in Sexual Health-Related Sales

LONDON — Net1on1, a leading supplier to the UK's most successful sex toy retailers, has reported a 20 percent increase in sales of toys in its sexual health category compared to this time last year.  This figure echoes a recent report from TechNavio.com forecasting growth of more than 7 percent in the sexual health market by 2020, Net1on1 said.

The wholesaler's overall sales of sex toys have also risen every year since the release of the first "Fifty Shades of Grey" book in 2011, which according to Net1on1, shows a "growing mainstream appetite for sex toys."

Net1on1 said that this could be especially true among men, as male masturbators were "Net1on1's second most bought category of items over the Valentines season, January-February this year, followed closely by vibrators and then dildos."

"It's great to see so many people losing their inhibitions, enjoying sex toys and asking retailers for sex toys that aid sex health," said Tony Gonzalez, managing director of Net1on1. "However, advice online about their safe use is often very conflicting, and the incorrect use of any sex toy can still lead to the passing on of STIs like chlamydia, syphilis and herpes, often unwittingly. With this in mind, we've put together the top dos and don'ts of sex toy use. However, I urge anyone who is still unsure and needs further advice on how to protect their sexual health to visit the sexual health charity FPA's website FPA.org.uk."

FPA is a leading voice in the sexual health arena and launched a new website called FPA Pleasure in 2015.

Natika H. Halil, CEO of FPA,  said, "Toys are a great way for people to enhance pleasure with partners or while enjoying solo sex, but it is important to take care of your health when using them. They can harbor dirt and bacteria as well as pass STIs to another person or another part of the body. Remember to wash toys between uses — they will come with instructions from the manufacturer for the best method — and use condoms. Using condoms with toys is the best way to protect yourself from getting or passing on infections, including when moving the toy between different parts of the body. For example, bacteria which live naturally in the anus can cause infections in the vagina. If you are worried you may have an STI, make sure you get yourself checked out. Our Find a Clinic tool can help you find your local services."

For more information on Net1on1, visit their official website or follow them on Twitter.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Hankey's Toys Introduces 'Big Pop Mushroom,' 'Xtra-Small Series IV' Dildos

Hankey's Toys has debuted its Big Pop Mushroom dildo and the new Xtra-Small Series IV line of dildos.

Brent Aldon, Erik Vasquez to Co-Host Retail Edition of 2026 XBIZ Honors at Avalon Hollywood

Aneros Director of Sales and Marketing Brent Aldon and Sliquid VP of Marketing Erik Vasquez will co-host the 2026 XBIZ Honors, set for Jan. 11 at Avalon Hollywood in Los Angeles.

Kiiroo Introduces New Argenta Stroker

Kiiroo has debuted the new Feel Argenta stroker sleeve from its FeelStar line.

Howl Launches New 'Ambassador' Referral Program

Wellness brand Howl has launched its Ambassador referral sales program.

Womanizer Unveils 'Next Duo' Vibrating Air Pulse Massager

Womanizer has introduced its Next Duo vibrating air pulse massager.

Orion Debuts 'Double Vibrator' From Couples Choice Line

Orion Wholesale has introduced the Double Vibrator from its Couples Choice line.

Orion Debuts 1st Christmas Collection From Cottelli Lingerie Line

Orion Wholesale has introduced the first Christmas Collection from its Cottelli Lingerie line.

Honey Play Box Introduces 'Vibrosa' Egg Vibe

Honey Play Box is debuting its new Vibrosa app-controlled egg vibrator.

ProDx Health Joins The Play as New Testing Partner, Launches 'Play Safe' Kit

ProDx Health has joined lifestyle organization Play LA as its new testing partner and marked the partnership with the launch of its Play Safe kit.

Cliterature Introduces Pleasure Products Collection

Cliterature has expanded its collection with new vibes, all packaged in the brand's book-shaped boxes.

Show More