Williams Trading Offers Expanded Valentine's Day Catalog

PENNSAUKEN, N.J. — Williams Trading has announced an expanded Valentine’s Day Essentials Catalog now featuring new items from Kheper Games, Little Genie, Lovehoney, Cupidology, Naughty Appetites and a special offer from Kama Sutra.

“We are encouraging our retailers to stock up now as we anticipate a surge in sales during the Valentine sales season,” said Rich Pyne, vice president of sles. “Featured items encourage romance, massage and couples intimate fun and are great for introducing customers who are new to adult products.”

Williams said Kheper Games’ extensive inventory of products encourages couples to play, be romantic and fun.

Little Genie is offering new producs including A Month Of Sex card game and Sexual Encounters scratch-off cards.

Cupidology is introducing its 52 Weeks of Romance Card Game — a year’s supply of flash cards containing romantic IOUs, love notes, coupons and more.

“Valentine’s Day is our favorite time of year,” says Erin V., marketing and vendor liaison. “It’s all about experiencing new levels of passion, fun and romance. With the Valentine’s Day Essentials Catalog, it’s easy for our adult retailers to shop, stock up and share the love.”

The Guide also includes special buys from Pipedream and CalExotics. The Pipedream Fetish Fantasy Sweetheart Bondage Kit is deeply discounted, and the CalExotics Mystery Box contains sharply reduced items.

Unique products from Bubble Love, Teddy Love, Body Arts Ink and Kama Sutra are also included.

Bubble Love is the first submersible, handheld bubble jet that is an ergonomically engineered product. The Teddy Love soft fur teddy bear device encourages orgasms by direct stimulation via the variable (10 speed device) discreetly located in Teddy Love’s vibrating nose and tongue.

Body Arts Ink jewelry-inspired back, chest and VajTat tattoo collections include various temporary tattoos that are non-toxic and safe for anyone to wear.

Williams Trading and Kama Sutra have also created two different offers for adult brick and mortar retailers. Retailers that purchase $500 of Kama Sutra products will receive 20, 50ml Love Liquid and 20 custom drawstring gift bags free, a $100 wholesale value. Or, adult retailers that purchase $250 of Kama Sutra products will receive 10, 50ml Love Liquids and ten custom drawstring gift bags free, a $50 wholesale value.

 “Kama Sutra is one of the most recognized adult brands during the Valentine selling season,”  Erin V said. “These erotic massage products are perfect for couples looking to increase their sensuality and they’re beautifully packaged.”

“A separate order is required to earn your free goods so we ask our retailers to mark their purchase order as GWP,” added Scott D., director of sales and marketing. “Free goods will be shipped with the Kama Sutra qualifying order while supplies last. This deal is available to our brick and mortar dealers only.” The exclusive promotion is valid through Jan. 29 at 3 p.m. EST while supplies last.

“All of these items are perfect for Valentines gift giving especially for new mainstream customers,” Scott D said. “Valentine’s Day is the Super bowl of the adult industry and the Valentine’s Day Essentials Guide is the perfect resource for our retail partners to prepare for the selling season.”

For ordering and product information, call (800) 423-8587, or visit WilliamsTradingCo.com to view the Valentine’s Day Essentials Guide.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Icon Debuts New 'Ultra' Panty Vibe

Icon Brands has introduced its new Ultra panty vibrator.

CalExotics Debuts 'Endless Summer' Vibe Collection

CalExotics has introduced its new Endless Summer collection of three vibrators.

Orion Expands 'Beau Coeur' Collection

Orion Wholesale has introduced four new pleasure products from its Beau Coeur collection.

Motorbunny Offering Accessories to Retailers at Wholesale Prices for Limited Time

Motorbunny has announced that it is providing retailers with travel accessories for its rideable sex machines and other pleasure products at wholesale prices for a limited period.

Besharam Brings Sexual Wellness to 'Zepto Prom Night' Event

Besharam participated in Zepto’s Prom Night event in Mumbai, making it one of the first sexual wellness brands to do so.

Anastasia's Bedroom Introduces 'Lightly Loved Lingerie' Collection

Anastasia’s Bedroom, a Canadian-based online retailer, has debuted its Lightly Loved Lingerie collection.

LELO Debuts 'Surfer 2' Anal Plug

LELO has introduced its new Surfer 2 anal plug.

Our Erotic Journey Expands 'Cristal Collection' of Vibrators

Our Erotic Journey has introduced five new vibrators from its Cristal Collection.

Nice & Naughty Names Chris Fleiger Director of Operations

Michigan-based retail chain Nice & Naughty has appointed Chris Fleiger as its new director of operations.

XBIZ Retreat to Make Its Cabo Comeback Aug. 17-21

XBIZ Retreat will return to Cabo San Lucas Aug. 17–21, bringing together top LATAM retail buyers and pleasure product brands for a week of dealmaking and networking.

Show More