Under the terms of the deal, TheContentStore.com will have the rights to license 42 DVD titles produced by Cummings. Among the lines included in the deal are “Dirty Dave’s Sugar Daddy,” “Knee Pad Nymphos” and “Sex Fun.”
According to TheContentStore.com owner Jonathan Silverstein, the lines span 45 separate niche categories.
“Dave is the man when it comes to the older guy/younger woman niche and I’m pumped to have him on board, Silverstein said. “When Dave and I started talking about licensing his titles, immediately I knew it was a great fit. Also, I’m extremely happy that we connected because my clients have been asking for DVD titles specifically in his niche.”
Cummings said partnering with TheContentStore to take his product online would help him reach new customers around the globe and grow his business.
“Licensing my DVDs through TheContentStore.com opens me up to a new revenue stream in a much broader market,” Cummings said. “Jonathan has been doing business with webmasters since the inception of the adult Internet and I believe this deal will foster additional opportunities for both of us. The upside potential all the way around looks to be pretty amazing.”
Silverstein, who uses TheContentStore model to bring successful DVD titles to the online marketplace, said more exclusive deals are currently in the works.
“Over the next few weeks, there will be quite a few announcements concerning new studio acquisitions, and I’m certain they will delight our clients,” he said. “Exclusive agreements with companies like Dave Cummings Productions is our way of differentiating our DVD licensing company from other content providers and giving webmasters an edge in the exceedingly competitive field of membership paysites.”