PORTSMOUTH, N.H. — OhMiBod founder Suki Dunham appeared on CNBC’s “The Pitch,” where she pitched her company’s line of Bluetooth-enabled vibrators to “Shark Tank” millionaire investor Kevin O’Leary.
Dunham had 30 seconds to deliver her elevator pitch to O’Leary, in which she described the functions of the OhMiBod Remote — an intuitive interface that allows users to connect to and control massagers via Bluetooth and Wi-Fi. Available for Android and iOS devices, the smartwatch-compatible app also includes biometric-driven functionality.
“OhMiBod has been about making our products approachable and pleasing to the mainstream consumer,” Dunham says. “I’m here looking for a $500,000 investment to bring this product line to the next level.”
In the question-and-answer segment of the meeting, O’Leary said the fact that OhMiBod does not own the technology used in Bluetooth made the investment “risky.”
Dunham noted that although the company doesn’t have a patent, OhMiBod has a sublicense to the patent for over the Internet control.
In the video, Dunham also reveals OhMiBod is approaching between $7–10 million in revenue this year for its entire line.
In her takeaway commentary following O’Leary’s refusal, Dunham said she wished she could have integrated a better understanding of the pleasure products industry.
"With the likes of 'Fifty Shades of Grey' and things like that, people's minds are being opened to this industry which offers a lot of market potential," she said.
To watch the video, click here.
