The Smashbucks-Caballero joint venture will see the creation of CaballeroClassics.com and another yet-unnamed site early next month, which will house Caballero’s extensive classics library that includes the “Swedish Erotica” series and such stars as Christy Canyon, Kay Parker, Seka, Ginger Lynn and John Holmes.
“We spent more than two years working on this deal with Caballero because it was a very important deal for us,” Smashbucks co-founder Mike Hawk told XBIZ. “Building the trust between a massive studio such as Caballero and the online world was a harder experience than I thought.”
All the Caballero footage on the two new sites will be delivered via Smashbucks’ proprietary software, “The Chopper.”
“We want to be one of the trusted companies that takes studio companies online and maximizes their profits,” Hawk said. “We see a long-term relationship with companies like Caballero. As far as we look at it, Caballero is a huge company that has good titles that do really well. They do tremendous on the pay-per-views, and on a membership format, I think they’ll do extremely well. We’ve done extremely well with our classic sites, and we’re excited to roll out the classic arm with Caballero.”
Caballero President Tom Yofe said the deal to bring his content online was a long time in the making.
“We are a video company, and the Internet is a new industry for us,” Yofe said. “Instead of doing it ourselves to catch up with everybody, we partnered with the right people. So they bring their knowledge to the table, [and with] our content and knowledge, we can build a winner. Many people are looking for Caballero [online]. This company is well known in the industry. With Smashbucks’ experience we can reach a lot of new fans on the Internet.”
